Companies large and small have started using Twitter as a way to promote themselves, interact with customers, and handle customer service.Some do it better than others. Of course, how you should run your company’s Twitter account varies widely by the size and type of your company — a small coffee shop will obviously want a different [...]
Archives for Tips
Bill Would Provide Tax Credit to Green-Conscious Print Buyers
At the Legislative Intensive Session, held during the ninth annual Print Oasis Print Buyers Conference this week, print buyers from a variety of organizations came together to learn about a proposed bill that could aid in the printing industry’s economic recovery and promote environmental sustainability. The “Print Buyer’s Reduction in Taxes Bill of 2010 (PRINT),” [...]
Five Production Technologies you Should Know About
The most important aspect of change in the production industry is workflow improvement. The more efficient the workflow, the more time we have to focus on customer service. This efficiency is being accomplished by the evolution of digital workflow systems. In order to implement a fully digital workflow we must embrace key technologies such as [...]
The Future of Advertising
The traditional advertising model is broken, argues John Winsor of new-model agency Victors & Spoils. It’s time for the old guard to wake up… “The question for creative agencies is whether they can wake up, react to what’s going on, engage the crowd, and make themselves a part of the new reality.” I posed this [...]
Royal Mail sell-off likely “in two to three years”
The Financial Times claims the government is considering a 100% flotation, a staged approach or a sale of a stake to an industry or private equity buyer in the next few years. The news emerged in an interview with the minister for employment relations, consumer and postal affairs, Ed Davey. He told the newspaper that [...]
Color-Logic targets designers with video guide
Color-Logic has produced a video to demonstrate how graphic designers can quickly produce metallic special effects using its process metallic colour system. The seven-minute video provides a step-by-step guide to Color-Logic’s design software and was conducted by the company’s chief technology officer Richard Ainge, who developed the original MetalFX process. Mark Geeves, sales and marketing [...]
Getting Real Feedback For Your New Design, Usability Testing
Getting feedback is very important in each work, because it really can improve our works, see do others react and understand your design the same way you do and of course to let you understand how your readers,visitors think. There are really many websites by now already helping each other to critique artworks, get suggestions, [...]
Xplor opens registration for sessions at Graph Expo
Xplor Intl, the electronic document systems association, announces the details of its education program to be hosted at Graph Expo 2010, October 3-6 in Chicago. The Xplor Document University (XDU) program will be held on October 5 and 6, during the show. The sessions are: • White Space and TransPromo – A Profitable Combination • [...]
Industry Awards Create Buzz for Your Business
According to the U.S. Small Business Administration Office of Advocacy, there are an estimated 29.6 million small businesses in the United States. The question is, what can be done to help cash-strapped businesses stand out from the crowd? One of the easiest and most inexpensive ways for you to stand out from your competitors is [...]
China Web Ads Are New Frontier
Publicis Groupe SA and Interpublic Group of Cos., hoping to capitalize on projections for fast-paced growth in the country, are now planning to launch digital-ad buying units in China, company executives say. Most large advertising companies, like Publicis, have been investing in China for several years through acquisitions and partnerships—a move that provided a crucial [...]
