VIDEO: Unique Inkjet Technologies Featured At ISA Expo 2015
Although I cannot make it to ISA Sign Expo this year, Chris Price is carrying on without me!! GRAPH EXPO is hosting the Print Application Center in partnership with our friends at My Print Resource. They will have some awesome panels, demo’s and a Cocktail Reception Friday April 10, 2015 – right on the show […]
ISA's Brandon Hensley On The 2014 Expo, The Future Of Signage, And Mugshots!
Signs are one of those things so engrained in the world that most people don’t stop to think about how they are concepted, created, and installed, let alone there is a pretty significant industry devoted to signage consistently developing education, tools and technologies. I’ve been involved in a few signage projects and let me say […]
Coca-Cola Transforms Highway Into Outdoor Cinema
Cheers to Ogilvy and Mather, Bogata, for inventing Rush Hour Traffic Jam Cinema! One way to curb road rage, if the movie was good of course. In Bogota’, Colombia, commuters in average spend 4 hours a day stuck in traffic and so the soda-pop giant had a great idea to take advantage of traffic jams […]
U.S. Media Biz To Rise To $1.1 Trillion In 2011
The excerpt below is from a post on MediaPostPublications.com yesterday which you can read in it’s entirety here. I pulled this section out as I thought it would be most relevant to our audience, but the article provides some interesting data related to advertising as well. Seems still there is still no great news for newspapers […]
Facial Recognition In Digital Displays Tailor Ads To You
Once the stuff of science fiction and high-tech crime fighting, facial recognition technology has become one of the newest tools in marketing, even though privacy concerns abound. By Shan Li and David Sarno, Los Angeles Times Picture this: You stop in front of a digital advertising display at a mall and suddenly an ad pops […]
Nike Scores With Exceptional MultiChannel Project
Nike+ City Runs from yesyesno on Vimeo. For the launch of the Nike Free Run+ 2 City Pack series, YesYesNo was invited to develop software that would allow runners to create dynamic paintings with their feet using their Nike+ GPS run data. During the two day workshop at Nike headquarters, we invited the participants to […]
McDonalds Brilliant Interactive Billboard Campaign
via McDonalds Brilliant Interactive Billboard Campaign – Social Media. We thought we had seen every type of app and interactive billboard campaign under the sun until we came across this brilliant one from Mcdonald’s that the company ran in Sweden recently. The concept is a simple one in that users get to control the billboard and […]
Sign & Digital UK 2011 Awards & Networking Event announced
The show team for Sign & Digital UK, the industry’s annual exhibition at the NEC in Birmingham, are pleased to announce the launch of the Sign & Digital UK Awards & Networking Event 2011. Planning is well underway for this special addition to the UK’s premier visual communications event which is next being held on […]
Digital OOH Media Up at Mid-Year Mark
Digital place-based media is grabbing attention with advertisers, but how much is being spent on it is still hard to gauge. The Digital Place-based Advertising Association reported Monday (Oct. 4) that advertising spending on digital place-based video networks grew 25 percent in the first half of 2009. The DPAA’s figure, estimated by Miller Kaplan Arase, […]
Educational zones add creative zest at SGIA 2010
SGIA organisers are laying on ‘sales-free’ expert advice zones to help visitors learn more about the latest speciality imaging trends and technologies. The Las Vegas show is being held between October 13-15. Managers of the event say the zones will provide its diverse community of imagers with a hands-on educational experience unlike any other. “The Expert Advice […]
Nokia turns a smartphone into a virtual paintbrush
Talk about a cool interactive experience. This installation for Nokia World turns a Nokia N8 smartphone into a virtual paintbrush. Users can throw paint on an LED billboard with the flick of a wrist, or turn phones into paintball guns by breathing into their handsets. As an event-based execution, the interactive application succeeds in generating […]