Eco-Friendly Books Can Be Planted And Grown Back Into Trees!
From Design Taxi – By John Yong To educate children on where books come from, publisher Pequeno Editor and agency FCB Beunos Aires have created eco-friendly books that when planted, will grow back into trees. Called ‘Tree Book Tree’, the books are made from acid-free paper and ecologically-friendly ink—the pages also contain jacaranda seeds. When planted, the seeds will eventually germinate from the […]
Why Stopping Toshiba's National No Print Day Worked, and Why it Shouldn't Have
10 days after the announcement of National No Print Day, Toshiba pulled the plug and victory celebrations broke out through The Printerverse. Victory is a strong word. It implies a winner and a loser, but there is some grey area here too. Ok, in the movie version yes Toshiba is the villain and Print & […]
Calling all Print-Archists: Take a REAL STAND Against Toshiba’s No-Print Day!
UPDATE: PLEASE NOTE AS OF 6/20/2012 TOSHIBA HAS PULLED THIS CAMPAIGN – PARTLY BECAUSE OF POSTS LIKE THIS AND READERS LIKE YOU! Feel free to read it of course and THANK YOU FOR YOUR SUPPORT OF PAPER & PRINT! Toshiba’s self declared “National No-Print Day” is a marketing scam. It’s an environmental bait and switch […]