Why Printers Should Stop Telling People What They Do, And Show Them Who They Are

Video may have killed the radio star, but it’s providing longevity for the promotion of print! Mark my words – VIDEO – will be the most important tool for your marketing communications next year. Let’s kick this off with some numbers you can’t ignore… According to Invodo’s Video Statistics: The Marketers Summary 2014 74% of […]

Video: The Future of Augmented Reality

I know, I am a little obsessed with Augmented reality today, but there are so many applications for it and this video demonstrates the future uses of mobile augmented reality and computer vision. Loved the hotel room finder and planning your office space before renting/buying it! Related articles Augmented reality: ‘Harry Potter’ mobile app that […]

QR Code Fuel Economy Window Stickers

QR Code fuel economy window stickers for used cars are now available from the website of the official US government source for fuel economy information. The stickers include city, highway and combined mpg ratings, engine size, transmission and recommended fuel grade as well as a photo. Stickers can be generated for all vehicles sold in […]

Is mobile marketing right for your business?

Today’s mobile phones offer a smart way for small business owners to engage their customers through mobile marketing. BY TASHA CUNNINGHAM – TASHA@BIZBYTES101.COM…With millions of mobile phones in use around the world, the potential to communicate with current and future clients is limitless. Small business owners can use both SMS (short text messaging) and MMS (multi-media […]

Word Lens: Where Translation and Augmented Reality Meet

We’ve seen a number of translation tools for iOS devices, but Word Lens strikes us as the most innovative and coolest of them all. The app lets you translate written phrases simply by pointing your iPhone’s camera at them. The app’s optical character recognition technology recognizes the text, which is then translated and shown on […]

A Scary Picture for the Future of the Wireless Web

The fight over Net Neutrality — that fundamental principle that keeps the Internet open and free from discrimination — can get pretty wonky. It’s sometimes hard to find the right words when you’re trying to communicate to policymakers, geeks and the general public at the same time. How do crucial issues like “paid prioritization” harm […]

Running a Business from Your Mobile

“4.2 billion out of six billion people in the world own toothbrushes, and 4.5 billion people own mobile phones,” was the buzzed about statement at the annual Mobile Marketing Association Forum Asia Pacific conference earlier this year. That’s a pretty bold statement, but it’s one that small businesses should pay close attention to while brushing, […]

Mobile devices become new link between sports fans & advertisers

The Pittsburgh Penguins, who had a major draw in their young center Sidney Crosby, were looking for an innovative marketing approach to spring back from recent National Hockey League troubles. Fan morale by 2008 had been dampened by the team’s loss in the Stanley Cup finals to the Detroit Red Wings that year and by […]

What Mobile Platform is Right For Your Business?

Aug 13, 2010 – When I talk with small businesses about technology buying decisions, the question of mobile platforms always comes up – with good reason. Companies of all sizes are investing significant resources in deploying mobile applications for their staff, as well as building applications for a new generation of mobile users. They need to know […]

Agencies Divided on Where to House New Mobile Units

NEW YORK (AdAge.com) — In a matter of weeks, several new mobile units have sprouted up within adland, prompting debate in ad circles about whether the offerings should take root within creative agencies or form under media shops. Omnicom Group recently launched a mobile-marketing consultancy called Airwave under media agency giant OMD. According to Jon […]

Mobile QR-Code Reader: Search & Download

If you are looking to download a QR-Code reader (software) so that you can scan and read mobile barcodes (QR-Codes), Mobile-Barcodes.com has compiled a list of the best QR-Code reading software available to download on the internet. Find a QR-Code reader that is supported on your mobile phone with easy search. Get list here:  QR-Code […]

Demystifying Google and Verizon’s Proposed Policy for the Open Internet

Google and Verizon have released a joint public policy proposal for the open Internet outlining how broadband providers can control how their users receive content. The proposal, which was announced earlier today by the companies’ CEOs in a conference call, is meant as a legal framework. It intends to please consumers who want to choose […]