I have said it many times, but for those of you who may not already know, I am a TV Junkie. Many of my blogs, industry presentations and even #printchat topics have been inspired by something I’ve seen on TV, and such is the case with this one. I was catching up on shows I […]
Greetings fellow print geeks! I’m sure many of you are fed up with Facebook’s constant changes—I know I am. You’ve spent your time and energy building your FB community, only to see your organic reach decline no matter what you do. According to AdAge, roughly 6% of your fans even saw your posts in February […]
One of the best things about Dscoop 9 was being able to literally see how the HP the partners fit together, because many of them were in the same room! Such was the case with GPA, Specialty Substrate Solutions – a good friend of PMC and really fun Paper People! GPA has many of the […]
I am fortunate to be able to attend a few industry events every year. A couple I have the honor to present a session or participate on a panel or two, GRAPH EXPO lets me loose to create The Printerverse as a show floor feature, and for the rest I put on my press pass […]
Amidst all the chatter about the poor hotel conditions in Sochi, the spring-like weather in Russia where it should be winter, Bob Costas’ terror alert worthy pink eye, and of course – the ring #fail, there is another Olympic story I’ve been tracking: Team USA’s Mach 39 Hi Tech Speed Skating Suits! To give a […]
tagged in advertising, Cross Channel Marketing, cross-media, Direct Marketing, Graphic Arts, International Sales, Marketing, Multichannel Marketing, Olympic, Olympic Games, Packaging, Paper, Print, Print Buying, print industry, print media, print production, Print Sales, Printing, Publishing and Printing, Relationship Marketing, ROI, Sochi, Speed skating, Technology
INTERNATIONAL PRINT DAY VIRTUAL CONFERENCE WEBSITE AND REGISTRATION NOW LIVE! Community-created, 24-hour celebration built by and for the global print community will be accessible to the entire world! Representatives from International Print Inc. in the U.S, U.K, Canada and Australia announce the launch of the new website and opening of registration for International Print […]
tagged in Cross Channel Marketing, cross-media, Design, designers, digital advertising, Digital Design, digital marketing, digital media, Digital printing, Digital Revolution, Direct Mail, Direct Marketing, Environmentalism, equipment, events, Graphic Arts, inkjet, International Print Day, large format, Marketing, mobile marketing, Multichannel Marketing, Offset printing, Packaging, Paper, post office, Print, Print Buying, print media, print production, Print Sales, Printing, Printing press, Publishing and Printing, Relationship Marketing, ROI, Social Media Marketing, Software, Technology, Virtual event, wide format
by Marc Zazeela Are you making money from customers around the world? As an international shipping expert, I see examples all the time of businesses selling their products in the global marketplace using mail and shipping. These international markets are ripe for doing business, and there are lots of ways to reach and engage […]
It’s no secret I love paper, it’s no secret I love the paper people, and it’s no secret I specifically love the paper people over at Mohawk! We met a few years back at Graph Expo after “meeting” through social media, and since then we have carried on a lovely relationship that has spanned from […]
Kennesaw, GA, Jan. 28, 2014 - Using software from Printing Industries of America (PIA) and its own data, Heidelberg has verified that its XL 75 Anicolor digital offset press is less expensive than a 4-up e-ink-based system for runs as low as 250 29”x23” sheets. PIA, the industry’s largest trade association, recently released its PrintAS Cost Calculator […]
Trish from the FoldFactory.com said it’s her New Year’s Resolution to get you to be more creative in 2014. I share her sentiment, only my call to CMYK action is on the individual level, not the commercial realm. I’ve been a busy print geek lately; I’ll tell you what’s been occupying so much of my […]
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