The hottest accessory at New York fashion week this year may be a bar code. As they move to Lincoln Center, the runway shows, which will take place from Sept. 9 to Sept. 16, are turning the invitation and check-in process over to a computer system. Instead of creating lavishly designed paper invitations, many fashion [...]
Tag archives for QR
A Collection of Cross-Media and Converge Conference Information
Printing Industries of America is pleased to announce the launch of the Converge Conference companion site–an online storehouse of information, conference details, and the importance of cross-media integration–located at www.printing.org/converge. Stemming from the 2010 Converge Conference, the newest addition to printing.org offers a wealth of content and insight to aid printers as they bridge the [...]
Mobile QR-Code Reader: Search & Download
If you are looking to download a QR-Code reader (software) so that you can scan and read mobile barcodes (QR-Codes), Mobile-Barcodes.com has compiled a list of the best QR-Code reading software available to download on the internet. Find a QR-Code reader that is supported on your mobile phone with easy search. Get list here: QR-Code [...]
Fox Uses QR Codes in Print Advertising To Pitch Shows
New scanning technology will be attached to specific Fox advertising materials for consumers to use to access more content of Fox shows. Known as Fox Codes, the effort comes from a technology called “quick response codes” — more of an update on barcodes, a square-ish looking computer graphic. Using a camera-enabled smartphone — from a [...]
QR Codes Put To Use For Gulf Relief, Helps Petition Gain 117,000 Signatures To Date
QR codes are slowly making themselves known in mainstream applications, with a prime example being its use in a massive campaign centered around Gulf relief. Activist group Women of the Storm is rallying public support around Gulf restoration through its celebrity-backed Be the One campaign to get signatures for their petition, which states: “I demand [...]
Kodak: Color Fusion is the new TransPromo
Maybe you’ve already heard about color fusion applications? These are applications that combine the power of color offset printing with the versatility of color digital printing, usually inline on an offset press. It’s fascinating technology because it gives owners of offset technology that is still performing well a chance to add some digital technology to [...]
Hold Your Nose! Howcast Partners With NYC on QR Code Promotion
If you are a regular reader of CN, you know I love the concept of QR codes. I think they have huge potential for print marketing and the ability to tie off-line and on-line promotions together like never before. If you are new to the idea of QR codes, check out our QR codes coverage [...]
Future of Print: Goodbye QR Codes, I barely knew ya
Odds are you have seen the square shaped, funkier, hipper, cousin of the barcode — the QR Code. Quick Response codes are finally making a splash in the US market this year. Scan the codes with your smartphone to get a coupon, find information, locate a phone number, watch a movie, or whatever else mobile [...]
White Paper: “Using QR Codes to Reach the Busy, Mobile Consumer”
interlinkONE is happy to announce the release of our most recent White Paper, “Using QR Codes to Reach the Busy, Mobile Consumer” by John Foley, Jr. CEO of interlinkONE. This free publication is packed with information and examples on how companies can incorporate QR Codes into their marketing efforts. Download this White Paper here: http://www.webfulfillment.com/ilinkno/lpr.asp?L=265&contactID=0 [...]
Changes In the Print Industry
Technology continues to change our industry… and now it has changed forever! Microchips, the Internet, and new printing processes have accelerated changes to the print industry and we have a decision to make. The decision before us is “Am I going to ride out as long as I can the traditional print model” or “Am [...]
