Infographic: Why Content For SEO?

18th October 2011 by Deborah Corn under Interactive, Marketing, Search Marketing, Tips, Tools, Training, Trends

Numbers in charts have factors that number users dont necessarily reveal, or can be argued… but what cant be argued is that I see everyday how content increases PMC’s visibility on search engines, and how many people are visiting through searches of terms related to the Print and Integrated Marketing Industry. To fine tune [...]

tagged in blogging, Content Marketing, digital marketing, digital media, Multichannel Marketing, Publishing and Printing, ROI, SEO, Social Media Marketing, Technology, websites

Digital vs. Print: Have We Reached a Tipping Point?

7th October 2010 by Deborah Corn under Trends

By Doc | October 5, 2010 Doc believes in all things digital, but he also believes in the power of print. So I keep my eye on market trends but greet those predicting the end of print with a healthy dose of skepticism. Print is still a dominant communication vehicle and will be for some [...]

tagged in Cross Channel Marketing, DAM, Digital Asset Management (DAM), Digital Revolution, Multichannel Marketing, Paper, print production, Printing, Publishing and Printing, SEO, Technology, Workflow

Are you blind on the Web? 50+ Analytics Tools for Businesses

21st August 2010 by Deborah Corn under Marketing, Software, Tools, Training

Web analytics is perhaps the most important discipline for businesses online. In case you don’t know who and why visits you, buys your products and talks about you, you are blind on the Web. Web analytics goes beyond simple SEO metrics. It’s about - usability - conversions - branding - among others. Additionally, with the huge influence of social media, it’s [...]

tagged in Direct Marketing, ROI, SEO, Social Media Marketing, Technology, Tips, Trends, Web, Web Analytics