Take a deeper dive into Informed Delivery and other direct mail enhancing opportunities that are available, and profitable!

Topics covered: • How Informed Delivery works (the nuts and bolts) • Successful actions when launching direct mail with Informed Delivery • Leveraging Informed Delivery for increased campaign engagement • Postage Promotions for Informed Delivery • Do it yourself vs Outsource: Pros and Cons

Download PDF of slides

Presented by Christine Erna, Strategic Postal Advisors http://strategicpostaladvisors and Erica Switzer, DirectMail2.0. http://dm20.com

Powered by Deborah Corn, Print Media Centr 

Brought to you by community and industry partnership, thanks to these fine people:

Printing Industries of New England – Christine Hagopian – http://pine.org

Printing Industries of the Gulf Coast – Patty Eldridge – http://pigulfcoast.com

Printing Industries of Carolinas – Jeff Stoudt – http://picanet.org

Graphic Arts Association – Melissa Jones – http://graphicartsassociation.org

Printing & Graphics Association MidAtlantic – Jay Goldscher – http://pgama.com

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