Rock LaManna to Present at AWA Mergers & Acquisitions Executive Forum

For Immediate ReleaseContact: Greg Mischio, Marketing and Outreach LaManna Alliance608-445-0683 greg.mischio@gmwrites.com In the mergers & acquisitions arena, many private equity analysts have overlooked the printing and print-related industries. That’s an oversight that Rock LaManna of the LaManna Alliance hopes to correct when he presents at this year’s AWA Mergers & Acquisitions Executive Forum. In the print-related industries […]

ASK ROCK: How Can Printers Avoid A Cash-Trap?

Welcome to ASK ROCK, a monthly advice column where industry expert Rock LaManna will answer your questions on topics such as: key financials for every business, and how it can lead to profitable organic growth, M&As, strategic alliances, succession plans, and exit strategies. He will also talk about leadership and present family business case studies. Do you […]

[Infographic] Printing, Computers, Social Media And The History Of Sales Technology

While print certainly is the reigning champion of technology, and yes, print is a technology, it’s nice to give a little love to our digital friends who have added much value to our professional lives. A few stats Lattice sites worth noting (although they didn’t include references): 43% of companies have acquired a customer through […]

Rock LaManna on Printing Business Family Dynamics

GET YOUR PIECE OF THE ROCK  Welcome to the launch of ASK ROCK, an advice column where industry expert Rock LaManna will answer your questions on topics such as: key financials for every business, and how it can lead to profitable organic growth, M&As, strategic alliances, succession plans, and exit strategies. He will also talk about leadership […]

Big Changes in January From the USPS For Bulk Mailers

by guest contributor Blase Ciabaton January is the month of change for the USPS and bulk mailers. These changes will have wide reaching impact across both the business and nonprofit communities. Changes include mandatory adoption of the Intelligent Mail Barcode, new tabbing regulations for letter-sized self-mailers and a postage rate increase. This article will cover the highlights […]

Is it Really All About Data and Analytics?

By German Sacristan Kodak Return On Marketing Investment I keep reading papers and articles that make me feel as if marketing today is only about data analytics. Surely analyzing data is critical but there is more to it than just that.  I see marketers making decisions based on the data that they have and failing because is […]

Design And Print Production Salary Reports

I’ll keep it short and sweet since you will want to go right to the pertinent info: US and Canada 2013 Design Salary Guide: http://www.creativegroup.com/marketing-salary Design Salary Guide: The real-time resource for design compensation: http://www.coroflot.com/designsalaryguide From HOW Magazine: For an even better idea of what you should be earning, be sure to consider more than one design salary survey. […]

1/1 Interview with Rock LaManna, Executive Coach for the Printing Industry

I am fortunate to attend several industry events each year and even more so when I am able to participate in them. Such was the case this year at SGIA EXPO in Las Vegas where I presented a session titled “Understanding Todays Print Buyer.”  Speaking at events is awesome not only because you get to […]

Meet InfoTrends' Tim Greene, and METRICS

Ever wonder how your Print business measured up to others? Sure you have. Who doesnt want to know if they are “normal” – well as normal as Print people can be that is! Im really proud to be working with Tim Greene and InfoTrends to help introduce METRICS to all of you. It’s a FREE […]

Blippar Makes The Shortlist (Interactive)

This is a nice example of Augmented Reality from Blippar. What makes this interesting for me, is that in this magazine there are a bunch of ways to interact with print – play a video game, see additional photos, get more information, do a little shopping, make funny pictures to share with your friends, and […]

Why Do Luxury Retailers Use Direct Mail? It works!

There are formulas that can be used to figure out how much it costs to acquire a new customer… But do those same formulas calculate in the “emotional response” factor?  Let’s face it, if you can afford a $66,950 private jet excursion you are probably treated differently in all areas of your life, not just […]

Free Webinar: Price & Demand Outlook 2013 for Publication Grade Paper

Join i2live webinar presented by Verle Sutton: Price & demand outlook 2013 for publication grade paper. Wednesday, October 3, 201211 a.m. Pacific Time (San Francisco, GMT-07:00)Online webinar (no charge, but seats are limited) Register Now Verle Sutton, editor of The Reel Time Report, will address the following topics in an exclusive and free i2live webcast.  •   […]