Hennessy QR campaign: 1.3M scans (and counting)

When it’s done right, and the added value is there, QR codes can deliver and in a big way!  Pretty genius move to include the QR on the press release automatically creating an interest and buzz for the multichannel campaign.  The author of the article below (of which I have included an excerpt) also made […]

Samsung and Visa bring NFC to 2012 Olympics

 NFC is coming!!! What a perfect venue too! Imagine all the opportunities for NFC enabled displays and posters the Olympics will generate. What is interesting to note is that the continued article also mentions that NFC capability will be soon be available as an ADD ON to non-enabled phones through an SD card!  Samsung and […]

Australia's Communications Council wants NFC technology sooner

They may be Down Under from many of our perspectives, but Australia’s Communication Council is Up and Over when it comes to embracing the possibilities for NFC, and calling the mobile companies into immediate action to provide the technology to the masses. If you read our blog with any frequency you will know we are […]

By 2014: Augmented Reality Will Be On Every Smartphone

Press Release MUNICH, SAN FRANCISCO, September 27th, 2011: With more than 450 attendees, metaio’s annual insideAR has become the world’s largest Augmented Reality get-together with many high profile international speakers. During the conference metaio made three major announcements that strengthen its lead and position in the mobile Augmented Reality market. The first is great news […]

Infographic: How to Swipe Your Cell Phone to Pay for Lunch

Mobile Phones are quickly on their way to becoming the gateway to our on-lines lives, and our bank accounts.  While this isnt a new story, I’m posting this infographic because each step we take towards mobile payment, is also a step closer to NFC (Near Field Communication) enabled phones and the use of NFC for […]

Major Newspapers to Insert iCircular Ads on Phones

There is more information, including which papers and retailers are involved with this project here ++++++++++++ BY THE ASSOCIATED PRESS NEW YORK — Major newspapers and retailers are teaming up to put more advertising on mobile phones through a new service developed by The Associated Press. The feature, called iCircular, will start appearing Monday in […]

China Testing Tablet Equipped Shopping Carts

This is your shopping list on steroids!  And the kicker, it learns what you like and makes product recommendations. Another nice addition would be to link it up to recipes and then send you to those ingredients along with coupons for them… And since you have it synched with your mobile, a link to a […]

Infographic: Your Cell Phone is Your New Credit Card

NFC, NFC, NFC.  And just in case, NFC stands for Near Field Communications. I am anxiously awaiting this tech to be mainstream for many reasons but one that always stands out is related to payments as visualized in the infographic below.  And it’s not because I feel that finding my wallet, pulling out a credit card, waiting for it to be […]

‪NFC Enabled Smart Posters Hit US

Here we go! And check out some of the references below as well – Sprint is ALREADY making NFC ready phones! via ‪NFC Enabled Smart Poster for Basketball Wives on VH1‬‏ – YouTube. This is the first NFC (near field communications) Smart Poster to hit the United States. The technology utilizes RFID for frictionless transfers […]

Nokia Live View Augmented Reality Browser Unveiled

Nokia Beta Labs just announced a new application for Symbian devices. Nokia Live View is an augmented reality browser which taps into the phone camera , GPS modules to give you real time information about locations around you. The location information is overlaid on the image from the camera. Tapping a place of interest brings […]

‪T-Mobile Video: Angry Birds Live‬‏

For the first time ever, watch how people use a simple smartphone to play a life-size version of the cult Angry Birds game. Complete with real shooting birds and exploding pigs! via YouTube – ‪T-Mobile Angry Birds Live‬‏. Related articles Angry Birds Challenge (academicvc.com) Angry Birds Question in Physics Exam (techie-buzz.com) “Angry Birds” fever (anujakhadka.wordpress.com) […]