Your Clients are Hungry. What Are you Feeding Them Besides Sales?

feeds their minds - print media centr

I was fortunate enough to get to attend a recent Project Peacock event in NYC earlier this month and I have a whole bunch of takeaways for you, but the one I want to focus on today is this: PEOPLE OUT THERE ARE HUNGRY TO LEARN NEW STUFF! The reason that I know this is […]

Tales From The Trail: #ProjectPeacock Saddles Up for Digital Print in Austin, Texas

Miralupa AR Project Peacock Print Media Centr

After successful meetings in 2017 with over 300 professional print buyers and creatives in NYC, Chicago, and the San Francisco Bay Area, Project Peacock saddled up and launched our 2018 tour last week in Austin, Texas. Me and my Peacock partners Canon Solutions America, Domtar Paper, Scodix and Miralupa, had 3 fantastic days of visits sharing printspiration with […]

5 Reasons Why Printers Will NEVER Get Inside an Advertising Agency

calling on ad agency-print-media-centr

Greetings Citizens of The Printerverse. It’s me… though today I’ve swapped-out my Intergalactic Ambassador antennae for my Print Buyerologist hat while I am writing this post. We are 41 days into 2018 and I have been keeping track of the meaningful vs. meaningless marketing material and “cold-call” emails from printers and suppliers that flood 4 […]