U.S. Media Biz To Rise To $1.1 Trillion In 2011
The excerpt below is from a post on MediaPostPublications.com yesterday which you can read in it’s entirety here. I pulled this section out as I thought it would be most relevant to our audience, but the article provides some interesting data related to advertising as well. Seems still there is still no great news for newspapers […]
TV & Magazines Most Effective Affluent Marketing Media
Multichannel is all about finding the channels your audience tune into and communicating with them on their own turf. While sometimes we assume multichannel MUST contain a digital component including social media, in the case of households with incomes of $100k, the study conducted below shows traditional methods of advertising are the way to go. […]
Major Newspapers to Insert iCircular Ads on Phones
There is more information, including which papers and retailers are involved with this project here ++++++++++++ BY THE ASSOCIATED PRESS NEW YORK — Major newspapers and retailers are teaming up to put more advertising on mobile phones through a new service developed by The Associated Press. The feature, called iCircular, will start appearing Monday in […]
World’s First Augmented Reality Newspaper Hits Presses
In what they claim is the world’s first augmented reality-enabled newspaper, Dublin’s Metro Herald and TV3’s 3e fyi programme are to produce five ‘smart editions’. In partnership with 3e’s weekday interactive news programme fyi, readers will be able to engage with a daily ‘What the Blipp?’ feature in-paper, which will then instantly take them to […]
Graph Expo Recap: An Opportunity to Reach Those Who Couldn't Attend
Despite the enormous amount of attendees last week in Chicago, there are people and companies out there who arent on social media and didnt make it to the the show. We have held off sending out our September newsletter to provide an opportunity for the Exhibitors to get their products and services in front of […]
A Little Love to the Show Daily at Graph Expo
As a production person, I am used to being behind the scenes making things happen with little or no accolades for getting the job done. So when I happen to see a bunch of hard working, dedicated professionals working their butts off to get all the attendees of Graph Expo the Show Daily magazine, daily, […]
This Labor Day Thank Canada and PRINT For Your Day Off
This Labor Day while you are grilling away and sipping on a nice cold refreshing cocktail, don’t forget to take a moment to thank Canada and PRINT for your day off. In what is now Toronto on March 25 1872, the Typographical Society (Printer’s Union) went on strike against The Globe newspaper due to the […]
GLAMOUR Enhancing PRINT With Bonus Digital Content
Seems their move to move readers to the e-mag wasnt going so well – so they are bringing digital to their PRINT version and having great success. IS a cellphone the key to a Glamour reader’s heart? The Condé Nast magazine is hoping that readers will use their cellphones to connect to additional digital content […]
Social Media: There's a Monthly Print Magazine for That
New magazine about the digital world and social media delivered in PRINT… Laura Lee Walker writes: Editor and publisher, Robert Fine, feels that print is not dead and that “electronic media hasn’t quite replaced all of the intimacy you can get with a printed book or magazine”… +++++++++++++++++++ At one point, a print magazine about the […]
PMC's Vendor Spotlight: Scott Baker VP, GMC Software Technology
In June of this year, PMC put a call out to all service providers under the banner “PMC Wants to Promote You.” We had some great responses; Jeff Sierra from Budco was our July spotlight and moving into August we come to GMC Software Technology represented here by Scott Baker. DC: Who is Scott Baker and […]
Get 50% off CleanSlate2011 Registration!
July 19th, 2011 | Westin New York at Times Square | Registration Opens at 8am Special Offer for PrintMediaCentr: 50% Off CleanSlate 2011: Marketing and Media in the Tablet Economy 4 Reasons to attend CleanSlate2011… DISCOVER and GAIN competitive knowledge on what organizations are doing to stay ahead in the tablet economy HEAR from and […]
Coolest Roundup of Augmented Reality in Printing
Many say the printing industry is in decline, some even say print is dead. Think again Egon! This has got to be the coolest innovation to hit print next to QR Codes and it has been said before: Print is not dying, it’s Evolving. If you are a movie buff, you may have already heard of […]
