by Deborah Corn | Marketing, Search Marketing, Social Media, Tips, Tools, Training, Video
A fun video lampoons the pitfalls of traditional marketing and how Attraction-Based, Inbound Marketing can save the day from Honey Advertising! What is Attraction-Based, Inbound Marketing? Attraction-Based, Inbound Marketing takes everything you knew about traditional...
by Deborah Corn | Augmented Reality, Interactive, Marketing, Mobile, Near Field Communication (NFC), Search Marketing, Tips, Tools, Trends
via Infographic Series: Interactive Advertising | Mutual Mobile. It was only ten years ago that Google created AdWords – technology that gave advertisers an unprecedented level of targeting. Today we’ve become accustomed to context-aware advertising everywhere from...
by Deborah Corn | Interactive, Marketing, Mobile, Search Marketing, Tips, Tools, Training, Trends
MOUNTAIN VIEW, Calif. — In early 2008, in the early days of the iPhone era, Google engineers began noticing something unusual in the search engine’s logs. Owners of these new phones were doing a huge number of Web searches. But there was a problem: searching on a...
by Deborah Corn | Creative, Design, Finance, Interactive, Marketing, Printers, Search Marketing, Tips, Tools, Training
If your website still looks like an online brochure, then you are missing out on the most effective lead generation tool that you have. These seven website design tips will make it easy for your website visitors to become your ideal customers: 1. Place an identifying...
by Deborah Corn | Marketing, Search Marketing, Social Media, Tips, Trends
A growing number of local businesses, facing tight marketing budgets, are turning to search engine marketing and Facebook to promote themselves, according to a survey from MerchantCircle, a social networking site for local business owners. Asked to name the top three...