MOUNTAIN VIEW, Calif. — In early 2008, in the early days of the iPhone era, Google engineers began noticing something unusual in the search engine’s logs. Owners of these new phones were doing a huge number of Web searches. But there was a problem: searching on a phone was less than ideal. It was hard […]
A growing number of local businesses, facing tight marketing budgets, are turning to search engine marketing and Facebook to promote themselves, according to a survey from MerchantCircle, a social networking site for local business owners. Asked to name the top three most effective marketing methods they use or have used, 42% cited search engine marketing, […]
Restaurants’ use of location-based marketing to promote to and drive consumers to a particular restaurant while they are mobile will “explode” in 2011, predicts research provider Packaged Facts. As consumers’ uptake of location-based services continues to mushroom, with check-in services such as Foursquare, Gowalla, Facebook Places, Twitter geolocation and competitors “not only becoming ubiquitous, but […]
For many small business owners, nothing beats getting a prospect on the phone. And luckily, a new service from Google will let you track how well your search advertising gets your phone ringing. AdWords Call Metrics, being rolled out gradually, lets advertisers measure the number of phone calls generated by individual AdWords campaigns, as long […]
I first came across Alan See when he began following PrintMediaCentr on Twitter. I checked out Alan’s Twitter page, then cross-checked with LinkedIn, and immediately followed him back. Since that day, I found his information not only informative, but a valuable mix of Web savvy with Marketing and Sales focus that led me to request this […]
Welcome To The Printerverse!
PrintMediaCentr provides topical information and resources to the global Print & Integrated Marketing community, with some fun in the mix!
Please join our mailing list to receive our monthly newsletter, and join us every Wednesday at 4PM ET for #PrintChat on Twitter! Thanks for stopping by - PRINT LONG AND PROSPER!
Search PMC by Keyword
- Clampitt Paper Wins Industry Excellence Award From NPTA
- Print& Webinar Replay And Cited Marketing Data Now Available
- Bringing Standard Work to Your SOP
- British Airways Billboard Interacts With Passing Planes In Picadilly [video]
- PIA announces All-Star Line-up for Next Month’s 2013 Color Management Conference