Girls Who Print: The Group, The Movement and More with Mary Beth Smith
In 2009, Mary Beth Smith started Girls Who Print as a group on LinkedIn. Over the years, Girls Who Print has evolved into a much-needed organization inclusive of women from every part of the print industry. Bindery printers, machine operators, marketers, managers, executives, salespeople, owners, production professionals, and students have all found a voice within […]
Should You Join Every Social Media Network?
Each time a new social media site or platform comes out, my printer friends ask me if they should join. If you’re a compulsive joiner — or have “Fear of Missing Out” (FOMO) like I do — then join everything! If you’re not a compulsive joiner and have bigger business goals, here are 10 considerations […]
Take a Cue From The Olympics and Share Your Backstory for Success
EVERYONE loves a good backstory whether it’s a rag to riches journey, or overcoming the hardships, struggles and obstacles of an unwinnable situation. These archetypal scenarios touch upon our collective consciousness and emotionally connect us to people, and events as well – case in point, the Olympics. We have professional backstories too. Most of us […]
A Social View Of #PRINT13 From 30,000 Feet
Do you know why the expression is “a view from 30,000 feet?” I didn’t, so I looked it up. The consensus seems to be that it’s a common altitude for air travel, and the highest point in the sky many of us ever achieve. From this vantage point, we are able to see things clearly […]
#PrintChat 3.0 Is Here!
Greetings Earthlings, Alternative Lifeforms, and Citizens of The Printerverse… Time certainly does fly when you are engaging with the biggest and best group of Print & Integrated Marketers on Twitter every week! It’s been over a year since @PrintMediaCentr took over the reigns of #PrintChat from @QuadGraphics, and I am happy to report that with […]
13 Reasons Your Brain Craves Infographics
When someone is explaining something to you, do you typically respond with “I hear what you’re saying” or “I see what you’re saying” – your answer would categorize you as either a verbal, or a visual thinker. However, most people are a combination of both which should probably be reason #14 Infographics are so popular! Interesting […]
#PrintChat Resource List Is Now Available!
The topic of this week’s #printchat was “Sharing” and the goal was to have everyone share their go-to spots for information and resources. I asked, the chatters answered, and there were so many links flying by that we were asked to compile them for distribution. Marco Morales (@miercs) who stood in as co-host this week […]
#Paperless2013 Fires The TWEET Heard Round The Print World
Go Paperless in 2013 takes its eye off “Paperwork” and turns its focus on Catalogs Remember in the Lord Of The Rings movies when the EYE was looking around for Frodo and would fix it’s gaze is one direction until something else distracted it? Well that seems to have happened over the weekend with the […]
Twitter Gives The BIRD to LinkedIn And Cuts Ties
The recap: Twitter allowed LinkedIn users to use their API and send Tweets directly to LinkedIn using #in or #li in their messages, or automatically for every Tweet if you set it that way on LinkedIn. Whenever a Tweet was sent to LinkedIn, it showed up as the Tweeters status message, and in the LinkedIn […]
Infographic: The Google Plus Cheat Sheet
If you have made the move to Google+, or are thinking about it, here are some handy tips. Related articles Excellent Google Plus Users Infographic! (trak.in) Twitter, Google+ and Facebook [infographic] (techtimely.wordpress.com) The history of Android in an infograph (vodafone.com.au) 5 Must Read Google+ Infographics (jamkib.wordpress.com) Fueding Social Network Facts – The Rise of Google […]
100 Social Media Tips You Must Know Before 2011
Dare to be different Don’t plagiarize your identity Social media has made you immortal, but your legacy is your responsibility Don’t beg, bug, buy attention; earn it! The only person worth comparing yourself to is your previous self Being blunt is not being rude, it’s being honest Be authentic all the time Learn how to […]
Memo to Media Cos.: Disruption? You Ain’t Seen Nothin’ Yet
Memo to Media Cos.: Disruption? You Ain’t Seen Nothin’ Yet. The media and entertainment industries have been through an unprecedented amount of upheaval over the past several years, as content has become increasingly digital, consumers have correspondingly moved their attention online and advertisers have begun to follow. The resulting shifts have caused turmoil in everything […]