7 Myths of Selling Print to Startups
When you are trying to sell print to a young, new company — especially a startup in the tech sector — you’ll have better luck if you set aside the myths and consider the facts. MYTH #1: The founder is the decision maker. FACT: When you look at the website for a startup (also known […]
#UKvUSA: Does Your Teamwork, Work
Welcome to my monthly blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement […]
Partner Pre-Nups Ensure Easy Break-Ups
At a recent #PrintChat I presented questions for the topic of “Moving Mayhem” (see chat questions, stats and replay here) and our discussion centered around print customers moving their work from vendor to vendor, and the process for a professional break-up. With the waft of love hanging rather thick in the air thanks to Valentines […]
#UKvUSA: Is Triple Bidding a Waste of Time?
Welcome to my monthly blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement […]
Print Customer Convenience And Communication Crucial In 2016
All the industry predictions and sound strategy advice offered this time of year won’t make a bit of difference if you have no customers or prospects to work with. Since I am on the receiving end of your sales calls, emails and the occasional package of printed materials, I am going to dedicate this post […]
#UKvUSA: Do Your Suppliers Suck?
Welcome to my monthly blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement […]
#UKvUSA: Was 2015 A Good Year For Print Buying?
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, […]
Survey Says Print Buyers Care More About Printers Than Price
A few weeks ago I sent out a short survey to my fellow print producers to get a quick temperature take on the things they care about, in order of importance. Matthew Parker and I will present the full results and what they mean to printers at HP’s 2016 Jetcomm Conference and again during Dscoop San Antonio, for […]
Understanding Print File Formats
Printing may seem very straightforward but the reality is there are some technical considerations to printing that are just over looked and as a result sometimes things are not printed and the highest quality they could be. File formats can be confusing and frustrating for the average person to wrap their head around. Hopefully this breakdown will help eliminate […]
How Do You Tell Customers Their Ideas Are Bad?
Remember the last time you told a customer their idea was bad? Did you hesitate? Maybe you didn’t want to lose the job. Maybe you wanted to avoid an uncomfortable discussion. Maybe your customer just really, really wanted to do it his way? This is indeed an awkward situation. We justify it by thinking, “It’s not […]
#UKvUSA: Does The Press Matter?
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, […]
#UKvUSA: 3 Ways Print Buyers Can Deliver a Happy Holiday Season
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, […]
