Trending: Metallic

Who doesnt love metallic ink and foil stamping? Below are a few cool examples The Dieline posted. And as if it were destiny, we are also passing along a 30% savings on the “Designed” to Shine” Guide from ITW Foils. When I saw it a few weeks agoI was so excited that metallics might be […]

Playing pop music via Paper Posters with Conductive Ink

PAPER APPS!!! I like that terminology. It’s also interesting to note one of the selling points the creators are using is the “low cost of printing.”  Im assuming this is related if not the same thing to printed electronics/printed circuits and not some new invention, but LOVE the adaptation into the consumer realm and the […]

Order Popcorn From Your Theater Seat via QR or NFC!

Finally an APP everyone can get behind!  This is from Australia, and if you watch the video you might be more surprised by their snack bar options than the ease of use and MAJOR added value for the movie-goer. Seafood Medley anyone? So yay to MasterCard for the idea and a great reason to sign […]

Print Producers Stressing You Out? Here Is A Good Reason Why…

If you work in Advertising or have Advertising Agencies as clients, you have probably seen and dealt with your fair share of “stressed out” maniacs. It really wasn’t a surprise to me that Advertising Account Executives made the top ten most stressful jobs list on the infographic below, and it’s definitely poignant stress level wise […]

The Paper Merchant's Brain is Yours for the Picking

I was invited to give a presentation at the Paper Distribution Council’s Annual Meeting back in January of this year. The PDC is part of the NPTA (National Paper Trade Association) which is the distribution arm of the paper industry, and known more commonly as Paper Merchants.  It is through Merchants that Printers buy the […]

Another example why Designers should collaborate with Printers!

A great print design or concept only lasts until the reality of execution comes into play. A great designer knows that to bring their vision to life, they need to work with their Print Production Manager (if they are in an Agency), or directly with a printer if they work independently.  Im sharing this because […]

Gap Is Now Running Light Box Ads On Buses

 Love this! A creative use for Print vs moving to Digital signage! It’s been a while since Ive used the term or thought about Duratrans, so thanks to the GAP for activating my brain cel archives this morning. Gap first to use illuminated bus format By Maisie McCabe Gap, the clothing brand, has become the […]

Nivea Demos Sun Protection in Brazil with a Million Beads and a Billboard

Another cool and creative use of outdoor space and clever marketing. The video is in Portuguese, but if you click on the (CC) button it will provide English subtitles! AgenciaClick Creates Mosaic for Rio de Janeiro that Dazzles in Sunshine but Prevents Sunburn By: Laurel Wentz  It’s summer in Brazil, and Nivea Sun is demonstrating […]

Fresh Impressions on Brand Logo's (from a 5-year-old)

This is just genius and cute.  It’s a true and unbiased reflection on the power of good design and the BRANDS even a 5 year old has a relationship with.  Please share – and follow Adam Ladd on twitter… he deserves some kudos for this effort! A fun Sunday project with my daughter on brand […]