The Recycled Paper Water Container

Designer Andrea Ponti has created an interesting concept for the Milan Expo 2015. The Life is a water container, designed to be used for one day and then recycled again. Each one is made from natural cotton with a layer of recycled paper, free from toxic chemical ink and adhesives that can’t be recycled. It […]

MINI’s Recycled Billboards

This inventive billboard campaign called “Minimalism” was created by advertising agency DraftFCB for MINI in Switzerland. Using discarded posters from other brand’s campaigns, they used a stencil to cut out shapes to make up the simplistic MINI car design and the lettering ‘BE MINI.’ They also stripped away the layers of past posters underneath to […]

USATODAY on Augmented Reality has potential to reshape our lives

TV football fans are used to seeing augmented reality in action. That virtual yellow first-down line superimposed on an actual football field is one of the more visible examples of a technology that is still not well known. But augmented reality is quickly emerging from obscurity and could soon dramatically reshape how we shop, learn, […]

Kleenex packaging using your Photos!

What if you could send family photos to a major CPG company so they could use them to decorate the packages you bring into your home? Thanks to digital printing on an HP Indigo press, that’s exactly what Kimberly Clark is doing. Its oval-shaped paperboard cartons of facial tissue were among the highlights of the […]

Video: 3D Architecture with Augmented Reality on Dutch Postage Stamps!

For the past several years Chicagoans have been following the debacle of the Chicago Spire, a 150-floor spiraling skyscraper designed by Santiago Calatrava that would have towered above every other building in the Western Hemisphere. Though due to mismanaged finances, an awful housing market, and the overall impact of the 2008 financial crisis the spire […]

Cool video I "Stumbled Upon"

Every so often I stumble on Stumble Upon after posting something and today Sonar by techdx5 popped up … cant imagine how many hours went into this, but seems worth it!

Alessandra Lariu Fosters 'Evolved Collaborations'

The former digital executive is building a site to link women creatives with brands By Gabriel Beltrone Yes, women are smarter. But their real innate genius maybe finding smart and meaningful ways to reach other women. This is increasingly evident on the Web, in plain view of brands that are willing to pay for lip service. […]

VectorScribe plugin for Adobe Illustrator now available!

Astute Graphics is proud to announce an amazing new vector creative plugin for Adobe Illustrator™, and it’s already caused a sensation. VectorScribe Designer and VectorScribe Studio are the ultimate vector toolkits for all designers and users of Adobe Illustrator CS3 to CS5. They allow you to edit and create vector artwork faster, smarter and dynamically through […]

Sidewalk Ads That Only Appear When It Rains!

Dutch agency Fresh Green Ads will cut your company logo into crop fields, sculpt giant effigies of your product out of sand, and even scour your branding tagline into grimy sidewalks using high-pressure water jets. Now they’ve cooked up yet another stunty-yet-clever eco-branding method: the RainCampaign, which displays your commercial message in a downpour, but […]

How understanding the fluff factor helps you reduce print costs by up to 30%

by guest blogger Matthew Parker I hate doing the vacuuming.  But these days I have to vacuum more and more.  And the reason for this vacuuming is our cat.  Our cat drops fluff everywhere! The fluff factor of our cat costs me lots and lots of time in vacuuming.  The fluff factor also costs me a […]

Stephens & George revealed as Royal Wedding Programme printer

Merthyr Tydfil-based sheetfed magazine printer Stephens & George has been revealed as the company responsible for printing the Official Programme for the Royal Wedding. Details of the programme’s production were kept under wraps by the Royal Household until this morning, when it released a free electronic version in two formats, as a page-turning Ceros edition […]

20 Incredible Augmented Reality Business Card Designs

…If it is the first time you hear about AR you really have to document yourself: augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery. It is related to a more general concept called mediated reality in which […]