Nivea Demos Sun Protection in Brazil with a Million Beads and a Billboard
Another cool and creative use of outdoor space and clever marketing. The video is in Portuguese, but if you click on the (CC) button it will provide English subtitles! AgenciaClick Creates Mosaic for Rio de Janeiro that Dazzles in Sunshine but Prevents Sunburn By: Laurel Wentz It’s summer in Brazil, and Nivea Sun is demonstrating […]
Fresh Impressions on Brand Logo's (from a 5-year-old)
This is just genius and cute. It’s a true and unbiased reflection on the power of good design and the BRANDS even a 5 year old has a relationship with. Please share – and follow Adam Ladd on twitter… he deserves some kudos for this effort! A fun Sunday project with my daughter on brand […]
Color-fooled: Visual Stimulus and Marketing [Infographic]
BY JULIE TABOULI It’s that annoying realization: “Wait…did I really just put that in my shopping cart because of the pretty packaging?” Chances are… Yes, you just did. You just got color-fooled. But don’t worry, it was no simple trick… scores of psychologists have been at work setting up these intricate, appealing traps for decades. We are […]
National Ad Division Goes After Retouching of Beauty Ads
There have been a bunch of articles lately out there regarding retouching and most of them aimed at the Beauty Industry. I guess they must be an easy target in regards to getting funds to “fight the pixel injustice” but I have to say I think it’s going a bit overboard now, and that concerns […]
Yes Virginia, Print Producers Care About Price. But We Are Not The Enemy.
I have seen several posts lately on the topic of “Print Buyers only care about price” that have gotten under my skin. I just don’t understand any of it or why we are being portrayed as the enemy. First and foremost, as a Print Producer my main concern is getting my job completed on time, […]
A History of Business Cards
This is a very cool run down of business cards from the 17th century to today and worth a look even to just see the samples of cards. by Mirko The business card is often something placed at the back end of your wallet or in your pocket. Deemed as a small inconsequential piece of paper […]
Heineken’s Social Christmas Tree
Now you can drink your beer and send some holiday cheer to your friends and family and to the world. I tried to use the program but it just kept reloading so I cant share my tree with you now. If you get it to work please let me know by sharing it with us […]
Reinvented Disposable Coffee Cup Eliminates Plastic Lids
Interesting concept! Good for Paper, Print, and the environment! Called Compleat, the all-paper design has a built-in lid with sipping spout. by Belinda Lanks I buy many cups of coffee and habitually cringe when reaching for a plastic lid. It’s pretty hypocritical to make a point of avoiding Styrofoam, only to slap a petroleum disc […]
SELF-MADE: The Mobile Letterpress and Printmaking Studio
Here is something to support during the Holidays that will support PRINT as well. This project will focus on creating and outfitting a mobile printmaking studio to introduce others to the art of letterpress, screen and relief printmaking. I plan on demonstrating and teaching how to cut and print with linoleum, hand set lead and […]
Photoshop or Photo Not?
by Sandy Hubbard, Print Futurist For years, newsrooms have had rules about digital alternations. Photo journalists who edited items out of shots — with only the most honorable artistic intentions — were shown the door for misrepresenting reality. Now, it may be that fashion advertising and celebrity entertainment “news” are heading in a similar direction. […]
How Famous Companies Got Their Names
These are just a few… the rest can be found here How Famous Companies Got Their Names | StockLogos.com.
Reebok creates largest 3D street art
by Tim Reebok wanted to create a backdrop of truly epic proportions for their range Cross Fit. Hopping on the 3D street art craze, they commissioned artists 3D Joe and Max to break the Guinness World Record for the largest ever 3D street art piece. The painting was created in a week amidst fog and rain at London’s […]
