The Year Ahead: Q&A With Eshchar Ben-Shitrit, Highcon

Highcon_Eshchar_Print Media Centr

Was 2015 a good year for digital finishing? How do you measure success? For Highcon 2015 was a year of great success and growth. We are seeing a shift in the industry and believe it is the first appearance of a broader momentum towards digital finishing. As we continue to advance our technology and expand […]

Understanding Print File Formats

Printing may seem very straightforward but the reality is there are some technical considerations to printing that are just over looked and as a result sometimes things are not printed and the highest quality they could be. File formats can be confusing and frustrating for the average person to wrap their head around. Hopefully this breakdown will help eliminate […]

Ramping Up For The Holidays? Make It Count!

Hi! I’m Chloe! I’m already knee deep in holiday catalogs from a host of people I’ve never done business with! But, that’s OK! Catalogs that arrive during the holidays give me a chance to expand my horizons and think about gifts I might not have targeted through my online browsing or shopping excursions. Of course, […]

Four Things to Consider When Choosing a Print Vendor

As a graphic designer I constantly find myself in a position where I either have to recommend a print vendor or I have to use one for myself. There some specific things I look for in a relationship with a print vendor whether it’s for myself or for my clients. Local Versus Online. To be […]

Can We Talk? Are You Too Timid?

Hi! I’m Chloe! I live in a world of print and I’m starting to get annoyed. Maybe you are too? Too much of what is coming across my desk is b-o-r-i-n-g! It’s the same look, same feel, same format, same color schemes – over and over again! When did brands become so timid? There are […]

[VIDEO] Post-Press Success: Winning With Finishing

This Graph Expo panel focuses on the wonderful world of finishing, and the ROI it can bring. Panelists: http://mollbrothers.com • http://hp.com/go/indigo.com • http://thefoilexperts.com • http://scodix.com – Hosted by Deborah Corn **Fastbind USA apologizes for missing this panel, but since they were busy signing contracts with new customers, they hope you understand! See how PUR/EVA and […]

[VIDEO] 50 Shades of YAY! Color Management, Paper and Digital Print

This Graph Expo panel focuses on the value of color management, and how to manage color across multiple devices and substrates. Panelists: http://usa.canon.com • http://hp.com/go/inkjetwebpress • http://hp.com/go/indigo • http://mutoh.com • http://xerox.com/production – Hosted by Deborah Corn

Get Ready For International Print Day (#IPD15) October 14, 2015!

INTERNATIONAL PRINT DAY 2015, A 24-HOUR SOCIAL MEDIA EVENT, TO EMPHASIZE THE INDUSTRY’S LOVE FOR AND DEDICATION TO PRINT AND PAPER Print, paper and design professionals encouraged to share their awesome examples of print and marketing via social media and help CMYK love trend the planet! THE PRINTERVERSE – Print professionals around the world are being […]

Are You Augmenting Your Reality?

Hi! I’m Chloe! I know we are about to start show season and I should be jumping up and down about GraphExpo, labelExpo and the other cool shows, but I’m buried in an Augmented Reality project that is going sideways. Let me share what I’ve learned! I started out, as many of us did, adding […]

Brazilian Neutrogena Ad Lets You Wipe the Lipstick Right Off Actress’s Face

Brazil continues it’s STREAK with the coolest uses of print out there!! This is from ADWEEK. Hat tip to Rick Littrell for sharing on Facebook! Here’s a nifty way to get the average magazine peruser to put a product sample to good use. Neutrogena and agency DM9DDB worked with Brazilian weekly Caras to create a special […]