An interview with David Zwang on behalf of OnDemand Expo and Conference

Joined at the Hip – How printers and publishers can use content services to build relationships (and profit): An interview with David Zwang on behalf of OnDemand Expo and Conference by Sandy Hubbard, Print Futurist This week I spoke with David Zwang, who was on his way to Singapore to deliver his message on the opportunities in […]

Rules for Protecting Your Brands Color, in Black and White

This is very interesting, and if you work in advertising the “color” and “font” question comes up very often when creating logo’s in particular.  The author goes on to provide this information: “A number of companies have tried to protect single colors, with mixed results. Good Humor failed to protect the color white for its trucks […]

2012 SGIA Expo Registration is Open!

I will be attending as a media sponsor and if all goes as planned also a session speaker! There are so many reasons to attend SGIA EXPO, and this year they have added some great new features to add to the list. Check out my videos from SGIA 2011  (including a few that show a […]

The Road to drupa 2012 – and More from Pat McGrew M-EDP, CMP

“They” say it’s good to have friends in high places… I say, it’s good to have a friend who attends every Print trade show on the planet (pretty close to literally), is an industry LEGEND, and is willing to make videos and send blogs of her adventures! YAY! If you don’t know Pat McGrew, you […]

#PRINTCHAT 2.0 – New Host, New Time, New Opportunities

If you are unaware, in January of 2011 Quad/Graphics created a weekly “tweet-up” for the purpose of exchanging ideas and information within the world of print. Aptly named #PrintChat, word spread through networking circles and soon enough a nice weekly crowd began to gather and participate in intelligent discussions and relevant knowledge sharing. The Background Quad/Graphics founded […]

Awesomely cool use of PAPER, Video & Education

Via Making a Home on Plesiosaurs When a whale dies, the story has just begun. Directed by Sharon Shattuck and Flora Lichtman for Sweet Fern Productions [sweetfernproductions.com] Director of Photography: Artem Agafonov Music by Rachel’s [rachelsband.com] A video compliment to Radiolab’s ‘Loops’ episode, in collaboration with producer Lynn Levy [radiolab.org] [We featured the same species […]

How Recruiters See Your Resume

Ive read hundreds of resumes throughout my career and I certainly have spent more than 6 seconds on each. I understand that at this point in time recruiters are overwhelmed by resume submissions, but I can’t imagine 6 seconds is enough time to evaluate WHO a person is, and Im a bit insulted by this […]

The 6 Pillars of Social Commerce

Brain Solis rocks. In this post he tackles the 6 Pillars of Social commerce which he states are: 1: Social Proof – follow the crowd, 2: Authority – the guiding light, 3: Scarcity- less is more, 4: Liking – builds bonds and trust, 5: Consistency, 6: Reciprocity – pay it forward.  The 6 Pillars of Social Commerce: Understanding the psychology of […]

LANDA UNVEILS GROUNDBREAKING NANOGRAPHIC PRINTING PROCESS

        Benny Landa  HALL 9, Stand A73-3 LANDA UNVEILS GROUNDBREAKING NANOGRAPHIC PRINTING PROCESS AND DIGITAL PRESS PORTFOLIO FOR MAINSTREAM COMMERCIAL, PACKAGING AND PUBLISHING MARKETS New digital printing category employs water-based NanoInkTM to print on off-the-shelf coated/uncoated stocks and packaging films with game-changing performance and cost per page. Rehovot, Israel, 2 April 2012 – Landa Corporation today […]