Embracing Disruptive Forces as a Strategy
Opening your doors to change will prepare your operation for the future of print by Sandy Hubbard In the past you competed with other print shops for jobs. Today you compete with traditional and online marketers, your own customers who are outputting jobs in various ways, in-house printing operations, online discount printers, your local office […]
Another example why Designers should collaborate with Printers!
A great print design or concept only lasts until the reality of execution comes into play. A great designer knows that to bring their vision to life, they need to work with their Print Production Manager (if they are in an Agency), or directly with a printer if they work independently. Im sharing this because […]
A monumental 4,716 page book for the China International Design competition – Printed by Digitalpress.
TOO COOL!!!!! GO THEO & TEAM DIGITALPRESS!!!! Toko creates a monumental 4,716 page book for the China International Design competition and exhibition at the Capital Museum of China, Beijing. Printed by Digitalpress. As part of China’s 2012, year of the Dragon celebrations, Sydney based design agency Toko was invited by the China International Design Competition […]
Taking Control of the Phrase "Because We've Always Done it This Way"
Taking Control of the Phrase “Because We’ve Always Done it This Way” The Pitfalls of “Step and Repeat” Process Control by Sandy Hubbard, Print Futurist “Focus over here in this corner and shoot here, and then move the copy over here and shoot this corner and go all around the edges of the copy. Then we […]
Yes Virginia, Print Producers Care About Price. But We Are Not The Enemy.
I have seen several posts lately on the topic of “Print Buyers only care about price” that have gotten under my skin. I just don’t understand any of it or why we are being portrayed as the enemy. First and foremost, as a Print Producer my main concern is getting my job completed on time, […]
The Importance of Relationships
A few weeks back I shared this very well produced and relevant video on “The Importance of Relationships” by Nick Hancock, a Business Development Manager for the Print Industry in the UK. I followed up with him and he was kind enough to provide us with this article. The Importance of Relationships. by Nick HancockNot wanting […]
The 12 days of Printmas… a Sing-A-Long
Nope, I have already done my holiday caroling in this video for Mohawk Make Ready, so instead I am rotating the table in your direction… It’s your turn to have some fun and share your creative Holiday spirit with all of us!! I have provided lyrics and I’m inviting all of you to make a video […]
Printers: Is Your Online Portfolio Making The Right First Impression?
By now it should be pretty self evident that your website serves as the first impression of your company in many cases. While your capabilities and services are of course relevant, as a Print Producer I usually skip right over that type of information and go directly to your portfolio first. I want to see […]
Reinvented Disposable Coffee Cup Eliminates Plastic Lids
Interesting concept! Good for Paper, Print, and the environment! Called Compleat, the all-paper design has a built-in lid with sipping spout. by Belinda Lanks I buy many cups of coffee and habitually cringe when reaching for a plastic lid. It’s pretty hypocritical to make a point of avoiding Styrofoam, only to slap a petroleum disc […]
USPS To Slow Delivery of First-Class Mail
“Currently, first-class mail is supposed to be delivered to homes and businesses within the continental U.S. in one day to three days. That will lengthen to two days to three days, meaning mailers no longer could expect next-day delivery in surrounding communities. Periodicals could take between two days and nine days.” By HOPE YEN, Associated […]
PMC's Vendor Spotlight: 1/1 Interview with Digital Marketer Aaron Shapiro, CEO of HUGE
With a client roster that read’s more like a Marketers’ holiday wish list, Aaron Shapiro and his global digital marketing agency HUGE have been instrumental in building and developing digitally-driven businesses since 1999. From Ikea to Jet Blue, Mastercard to the New York Times and so many others, I can almost guarantee you have experienced and benefitted from […]
SELF-MADE: The Mobile Letterpress and Printmaking Studio
Here is something to support during the Holidays that will support PRINT as well. This project will focus on creating and outfitting a mobile printmaking studio to introduce others to the art of letterpress, screen and relief printmaking. I plan on demonstrating and teaching how to cut and print with linoleum, hand set lead and […]
