How will cutting Saturday mail affect direct mail operations?
Jennifer McNally, VP-global marketing for Discus Dental in Culver City, Calif., runs a mind-boggling direct mail operation. Her company, which sells tooth whitening systems and other dental technology to dental practices, has thousands of discrete direct mail campaigns, including 700 campaigns aimed at international audiences. Discus sends so many pieces of mail that the company […]
Fujifilm extends 'low-chemistry' family with introduction of two new plates
Fujifilm today announces that it is launching two new plates at Ipex, both of which will sit within its low-chemistry family. The Brillia HD LH-PLE plate and the Brillia HD LH-NI3 plate are both compatible with the company’s intelligent FLH-Z ‘ZAC’ processor and will offer printers more options to make both environmental and cost savings. […]
Make Your Direct Mail Flow From Outside To Inside
If you want your direct mail piece to be one of the 66% that gets opened and read rather than the 44% that gets thrown away unopened, you’ll have to design a compelling outer envelope among many other things. It is hard to say, however, how much of the 66% just gets opened and thrown […]
NAPL Leadership Road Show in Atlanta – June 24th
Following a highly successful first stop in Chicago, the National Association for Printing Leadership (NAPL) Executive Road Show will be coming to Atlanta on June 24 for two programs. NAPL Senior Vice President and Chief Economist Andrew Paparozzi and Senior Vice President Bill Woods will bring industry best practices to life in the morning program […]
Kodak Prosper 5000XL Press Unveiled at Ipex 2010
Ipex started off with a bang with the unveiling of the Kodak Prosper 5000XL Press. It is considered to be a game changer in the in the printing industry and is a highlight of the Kodak booth. Thanks to KODAK Stream Inkjet Technology, the Prosper 5000XL Press is more productive than competitive inkjet systems, economical […]
Five benefits of kit packaging
Kitting is a growing service of contract packagers. Kits help retailers meet retailers’ needs for continual product refreshing and alternative unit-of-sale packages. Kitting has been a below-the-radar service of contract packagers, but now it is gaining steam. Walk down the aisles of any department store or home improvement center and you’ll see kit packs in […]
PIA puts on "Offset & Beyond Conference"
Pittsburgh, Pennsylvania – The Offset & Beyond conference offered members of the print world a chance to mingle and discuss common problems, solutions, and what the future holds for the industry. While printers continue to deal with the rippling of an unsettling economy, a printer making a profit is still incredibly feasible. There are a […]
Big Interview no.4: Bernhard Schreier
German pressmaking giant Heidelberg’s chairman Bernhard Schreier discusses partnerships, the growth of digital and what the ‘volcano fair’ will be remembered for with Darryl Danielli There’s the old industry adage that when Heidelberg sneezes, the industry catches a cold. But last year, the big ‘H’ did a little more than sneeze and it’s probably fair […]
Tribute, Romano, Zwang & Romano discuss IPEX 2010
What is the most interesting thing at IPEX 2010? Is it the sight of Frank Romano being swarmed by groupies? Or is it Andy Tributes flair with a Kodak Zi8 camera? Find out, as they join David Zwang and Richard Romano to discuss What They Think is the most interesting stuff at IPEX 2010. First […]
Xerox honors digital printing excellence at IPEX 2010
Birmingham, UK – At this year’s largest print industry trade show, IPEX 2010, Xerox Corporation’s customers from around the world are touting the benefits of digital printing with applications that resulted in triple-digit response rates for their clients and increased leads and profits for their businesses. “At Xerox, our strategy is always to make it […]
PrintCity Alliance news at Ipex: PRINT: LEAN. GREEN. SEEN.
pex 2010, Birmingham, UK – PrintCity Alliance members Leonhard Kurz, manroland, MEGTEC, Merck, Océ, Sappi, Tolerans, UPM and Weilburger Graphics are exhibiting together at Ipex, sharing a new concept ‘connection of competence’ in Hall 17 focused on three industry hot topics….. PRINT: LEAN. GREEN. SEEN. PrintCity Ipex News Highlights Alliance members have been working together […]
Royal Mail Part Privatisation To Go Ahead
The UK government has revealed that it intends to revitalise plans for a partial privatisation of Royal Mail. The coalition government said it would be seeking to secure private capital investment with opportunities for employee ownership with as much as 49% sold to private investors. The announcement will fuel opposition from the Communication Workers Union […]
