Web to Print Solutions Benched by New Tech
Guest Post by Alex Almada, Propago YES, we offer the services to help you, but this post is not about that. This post is about why Marketing Asset Management matters and what you as a printer need to know. Web to print, web2print, or W2P, whatever you call it, they all mean the same. What […]
3 Ways Your Company Can Avoid a LinkedIn Level Disaster
Social media is one of the most powerful tools people have at their disposal, and when it comes to the professional side of things, LinkedIn reigns supreme. With respect for all LinkedIn has helped me accomplish since 2008, this post is not about bashing them, it’s about learning from mistakes made by a service provider, […]
15 Content Ideas for Your Printing Blog
Starting a blog can be intimidating. Finding the time to sit and write can seem impossible. And when you finally DO have the time, you’re often left scratching your head wondering what to even talk about. Is it even worth the frustration? Well – in short – ABSOLUTELY. By strategically writing about things that are […]
Print is a Lifestyle Choice, Part II
How Print Advanced Civilization and Expanded the Human Mind The famous Wendell Phillips wrote, “What gunpowder did for war the printing press has done for the mind.” From books, to articles, to theories, to how people view the world and life in general, civilization as it is today would be far different without the influence […]
#UKvUSA: Does Your Teamwork, Work
Welcome to my monthly blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement […]
Print Media Centr, Domtar Paper and Avanti to present Pre-Conference Program at Xploration® 16
The Ultimate Marketing Workshop for Printers: Solid Strategies for Sales Success Xplor International, the worldwide electronic document systems association, today announced, a pre-conference program presented by Print Media Centr, Domtar Papers, and Avanti as part of Xploration® 16, being held April 5-7 at the Caribe Royale Orlando in Orlando, Florida. Deborah Corn, Principal at Print […]
Partner Pre-Nups Ensure Easy Break-Ups
At a recent #PrintChat I presented questions for the topic of “Moving Mayhem” (see chat questions, stats and replay here) and our discussion centered around print customers moving their work from vendor to vendor, and the process for a professional break-up. With the waft of love hanging rather thick in the air thanks to Valentines […]
6 Things to LOVE About Print Sales
It’s February! The month of love and devotion and heart palpitations and romance. No, not the month of snow storms and iced driveways and snow days and being trapped in a long desolate winter that will never end. No, fine people. Today we are talking about love. I am here with good news for you. […]
A Vision of a Perfect World of Communication
Communication has changed a lot over the years; we now have smartphones that can do just about everything except brush our teeth. Our inbox replaces our mailbox in many cases so that we can funnel communications through our preferred channel—and our text message and push notifications serve to remind us when we forget to dig […]
Print Doesn’t Need Saving
Every year we hear about the premature death of print. Yet somehow each and every year we find that the print industry is alive and well. It’s true that print designers are struggling to find jobs. It’s true that some smaller print shops find themselves struggling and dropping prices to get local clients in the […]
Print is a Lifestyle Choice, Part I
Print and Neuroscience Emily Dickenson once said, “The brain is wider than the sky.” Of course she was right. The statement is as true today as it was then. The human brain is as much a mystery to us as are the cosmos. In fact, The Society for Neuroscience wrote on their website that “The […]
#UKvUSA: Is Triple Bidding a Waste of Time?
Welcome to my monthly blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement […]
