On The First Day Of Christmas My True Love Gave To Me…
Hi! I’m Chloe, and I love the December Holidays. I live where there is snow and I love it. But it got me to reflecting as all of the holiday carols started that I have more than enough for the 12 Days of Christmas! I’ll spare you my singing and I can’t compete with Deborah’s […]
The 12 Days Of Sales-Mas!
My holiday gift to you all, a print salesperson’s version of the Christmas classic. I tried to make it more positive… We go through a lot with our customers, but where would we be without them? Over the twelve days of sales-mas my clients gave to me: A big juicy RFP Two midnight press checks Three missed appointments […]
Bookmaking Part 3: Picking Paper And Grain Direction
Bookmaking Part One / Part Two / Part Four By Frances Atterbury Paper is vital. The paper you choose will have a greater effect on the perception of your work than almost anything else you do and it’s simply untrue to imagine that all papers that look the same unprinted are the same when printed. One of the most […]
Xplor International Issues Annual Call for Award Nominations
Recognitions to include Application, Technology as well as Lifetime Achievement Awards Lutz, FL — December 15, 2014: Xplor International, The Electronic Document Systems Association®, today issued a call for nominations for their annual awards, to be presented at their 2015 Annual Conference, Xploration® 15, April 14-16 at the Wyndham Orlando Resort International Drive in Orlando, […]
The 12 Days of Printmas 2014 Sing-A-Long!
The holiday decorations are out of the PMC blogging closet, it’s time for a sing-a-long! Make a video of this (or your own version) and send it over so we can share through our channels! Whatever you celebrate this holiday season, keep it merry, and always keep it bright! The 12 Days of Printmas! On the […]
Bookmaking Part 2: Everything You Need To Know About Sizes And Signatures
Bookmaking Part One / Part Three / Part Four By Francis Atterbury Let me say straight away that I can’t tell you everything you need to know about sizes and signatures. Not only do I not know everything, but it would be a pretty dull thing to know everything about! But, I do know quite about them, so here […]
Why Printers Should Stop Telling People What They Do, And Show Them Who They Are
Video may have killed the radio star, but it’s providing longevity for the promotion of print! Mark my words – VIDEO – will be the most important tool for your marketing communications next year. Let’s kick this off with some numbers you can’t ignore… According to Invodo’s Video Statistics: The Marketers Summary 2014 74% of […]
Print, The Gateway to Doing More Than Ever Possible?
By Jonathan McGrew, EDP When we get to this time of year (my birthday month), it always feels like it is the time to regroup on what has happened over the past 10-12 months. Call it birthday reflection… What I noticed this year watching the Print market and all of the print being produced is […]
How You Know When The Customer Experience Works . . . Hint: It Is Not Just One Point In Time
by Chris Echevarria As we look to close out yet another year and I reflect on the job that I do for the company, I know there have been high points and low points, things that have worked well for our Customer Experience and those ever-present opportunities for improvement aka OFIs. I always welcome the […]
#UKvUSA: How Can Print Companies Get More Work From Their Customers? – A Buyers Perspective
Welcome to my blogging duel with TEAM UK’s Matthew Parker. Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, and I come from the USA agency world. We used to argue about process, but over the years it has turned into a mutual respect. However, that doesn’t […]
1/1 Interview With Paul Gardner: Industry Disrupter, Lenticular Lover, And Digital Print Pimp
One of the best reasons to attend industry events is that you never know who you will run into, or in this case, who will drop into your booth like a ninja, sit quietly and listen to an educational session until their cover is blown by a shout-out from the session presenter! When I realized Paul Gardner was sitting 20 […]
HP Unveils Future of 3D Printing and Immersive Computing as Part of Blended Reality Vision
HP 3D Print Technology to set standards in quality, performance and speed with break-through economics New Immersive Computing platform, Sprout by HP, intuitively redefines how creation and technology come together PALO ALTO, Calif., October 29, 2014 – HP (NYSE: HPQ) today introduced its vision for the future of computing and 3D printing by unveiling its […]