How To Write A Killer Customer Case Study [infographic]
Thanks to the fine people over at Daily Infographic for posting this. It’s pretty self explanatory – so only thing I am going to add is – Do you create case studies at your company? Has it helped with new business?
A Simple Formula For Increasing Print Sales And Profits
Profit = Price-Cost: Using Lean Thinking as a Sales Strategy By Terry Rayner You might ask how can “Lean Thinking” drive sales? Here’s how: When somebody suggests you reduce your costs, don’t go out and cut your head count or reduce salaries by 10%; instead stand on your head and look at reducing costs by becoming […]
Winner of $5,000 @Fastbind Workstation Announced by #Print13
Attendees Explored New Photo Finish Pavilion and Vied for Chance to Win Complete Binding System Valued at $5,000 Reston, VA – PRINT 13 has announced David Thompson, Production Manager, American Color Imaging in Waterloo, Iowa, as the winner of the special show floor giveaway, a complete Case Express Workstation valued at $5,000, provided courtesy of […]
10 Examples of ROI in Social Media
Now that Social Media has been around for a minute, people are getting the handle on what is marketing, what is community building, and why both matter in growing an audience. With more ROI data becoming available from those willing to share, it is still important to keep in mind there is no magic wand […]
Not Understanding Value Can Cost Printers More Than Customers
PMC is thrilled to have Terry Rayner contribute his lean expertise to our community! I met Terry a few years ago when he was the COO of Coastal Printing. I had been a customer there for years before he started, and I was looking to see if Coastal wanted to hook me up with some […]
A Social View Of #PRINT13 From 30,000 Feet
Do you know why the expression is “a view from 30,000 feet?” I didn’t, so I looked it up. The consensus seems to be that it’s a common altitude for air travel, and the highest point in the sky many of us ever achieve. From this vantage point, we are able to see things clearly […]
PRINT 13 Garners Upbeat Reviews
Graphic Communications Industry Event of the Year Draws Positive Feedback from Exhibitors and Attendees Reston, VA – PRINT 13, together with first time co-located CPP EXPO, wrapped up its run at McCormick Place in Chicago on September 12, 2013 with a feeling of optimism for the future. “Two common themes seemed to be repeated by […]
ASK ROCK: How Do I Know Which Growth Strategy To Pursue?
Welcome to ASK ROCK, a monthly advice column where industry expert Rock LaManna will answer your questions on topics such as: key financials for business, and how it can lead to profitable organic growth, M&As, strategic alliances, succession plans, and exit strategies. He will also talk about leadership and present family business case studies. Do you have […]
Two Sides US Announces Ecographic Challenge Winner
Two Sides US Announces Ecographic Challenge Winner Florida Graphic Design Professional Receives $2,500 Prize. Today at Print 2013, Two Sides US announced that Lynette Maymi, a 34-year-old self-employed design professional from Pompano Beach, Fla., is the winner of the Two Sides Eco-graphic Challenge. 9.10.2013 CHICAGO, September 9, 2013 –Today at Print 2013, Two Sides US […]
The Printerverse Announces Line Up of Events, Activities and Presentations at #PRINT13
CHICAGO—August 19, 2013—PrintMediaCentr (PMC) is pleased to announce the schedule of presentations and events taking place in the Printerverse (booth # 5540) at PRINT 13 and co-located CPP EXPO, coming September 8-12 to Chicago’s McCormick Place. The Printerverse provides a unique show floor venue where attendees can come throughout the show to connect with the […]
Paper: The Original Communications Technology
With all the news about marketing technology patent trolls harassing the print industry, it occurred to me that there is at least one technology we use that cannot be litigated…
Trish Witkowski of Foldfactory.com To Give Free, LIVE Presentations Online For Global Event
I have to admit that I rarely post Press Releases, but I can’t pass up an opportunity to spread the good word about Trish @foldingfanatic Witkowski, and also mention that she will be bringing her Folding Fun to The Printerverse at Print 13 – booth 5440 – Tuesday Sept. 10th at 11am – which also launches […]
