Ryan McAbee reflects on the CleanSlate2011 B2B Tablet Media Conference
PMC provides Media Sponsorship for numerous Industry events around the globe throughout the year, and while we cant always attend ourselves, we are fortunate to have an audience filled with professionals who are willing to stand in for us. Ryan McAbee, Chief Blogger at M-Bossed.com answered our call and attended CleanSlate 2001: A B2B Tablet […]
20 Ways to Make the Most of Your Posts and Tweets
By Susan Gunelius Marketing online is about more than hitting the publish button. Consider these suggestions for cross-promoting your content. Content marketing has become an essential element of successful online marketing and brand-building. What’s content marketing? All content that adds value and markets a business, directly or indirectly, can be considered a form of content […]
Trade Shows – Why Exhibit?
Ok, I admit this cant be the most recent data, but the list is still relevant and certainly supports why Trade Shows Rock! Top Reasons Why Exhibitions Are Key to the Marketing Mix via AEM.org 1. 91% of attendees rank trade shows as “extremely useful” as a source for product purchasing information. Source: Simmons Market Research Bureau 2. […]
QR Codes Offer Shoppers Multilingual Info
One of the best things about having a website like PMC, or running my Print Production Professionals group on LinkedIn is that I am able to network with people from all over the world and share information as well as receive it. To that point, the other day I received an email from Rurik Nyström […]
Animated Lego Digital Box at Downtown Disney Orlando
Using Augmented Reality and holding specialized Lego set boxes up to the camera, consumers can preview the completed lego set inside. This marketing tactic is shown here at Downtown Disney in Orlando, Florida. via AR Showcase — Augmented Reality Examples & Inspiration. Related articles Downtown Disney – LEGO Imagination Center (meetthemagic.com) LEGO Digital Designer with […]
How do you attract customers in a crowded online market?
Break Through the Online Noise With ‘Likes’ via Entrepreneur Here’s how reciprocal liking can help generate loyalty in seven easy steps. The concept of mutual “likes” goes back way further than the launch of Facebook. “Reciprocity of liking is a key principle of attraction,” according to the Encyclopedia of Human Relations. “Interdependence theory,” the entry explains, […]
Historypin App Uses Augmented Reality to Visualize the Past
Google Maps Street View can already make you feel like you’re in two places at once—the desk where you’re physically sitting and the street that you’re digitally exploring. A new app and website, Historypin, translocates you one step further, enabling you to experience places around the world at distinct moments in the past. Use the […]
Create your own Twitter Infographic
Visual.ly is claimed to be ‘the world’s largest community for exploring, sharing, creating, and promoting data visualizations’. As well as exploring over 2000 infographics, you can also ‘Twitterize yourself’ on the site. Log in with Twitter and it will create an infographic based on you and your tweets – which can also be compared to […]
To QR or not to QR: What would you have done?
Sorry Community Color Mailer – but this is possibly the WORST use of QR Ive seen – scan the code to reveal a promo code – write down the promo code then SNAIL MAIL to redeem??? Certainly we can all be armchair quarterbacks on this one… If it was your campaign – how would you […]
The Power Of Hashtags On Twitter
by Kelsey Jones Hashtags are the world’s chat room. Where else can you hop on the phone or computer and have an instant, passionate conversation about something that shares a hashtag? When it comes to primetime television, current events, or sports events like the Olympics or the Super Bowl, hashtags allow anyone with a Twitter account […]
Nokia Live View Augmented Reality Browser Unveiled
Nokia Beta Labs just announced a new application for Symbian devices. Nokia Live View is an augmented reality browser which taps into the phone camera , GPS modules to give you real time information about locations around you. The location information is overlaid on the image from the camera. Tapping a place of interest brings […]
3D Printer Creates TOOLS for Space Travel!
3D printing is a form of additive manufacturing technology where a three dimensional object is created by laying down successive layers of material. 3D printers are generally faster, more affordable and easier to use than other additive manufacturing technologies. 3D printers offer product developers the ability to print parts and assemblies made of several materials […]