Digital Tool Allows Users To Create Online Moodboards
via Digital Tool Allows Users To Create Online Moodboards – PSFK. Corporate America used to be littered with oversized mood boards showcasing the creative route of infinite ideas. Now Moodshare have designed a digital alternative that not only encourages virtual collaboration but can be considered sustainable. Currently running in Beta, the website provides a three […]
Zoosh: An Alternative to Google Wallet & NFC
Laurie Sullivan, Senior Writer & Analyst, MediaPost The guys behind the Silicon Valley startup Naratte have been creating buzz with an inaudible signal that gives application developers the benefits of Near Field Communication (NFC) using the simple speaker and microphone found in mobile devices. Pitched at a frequency commonly used by dolphins, frogs, and other […]
Advertisers Say OLD MEDIA Spending Is Going One Way: Up
The dark clouds have parted and advertising spending is poised for a roaring comeback. Wait, what? Well, it’s true if you believe what advertisers and marketers say they plan to do over the next 12 months, according to the latest survey of more than 3,200 of them conducted by Advertiser Perceptions and released on Monday. […]
Coca-Cola's Green Billboard Made of Plants That Absorb Air Pollution
Advertising doesn’t get much greener than this: Coca-Cola and the World Wildlife Fund have unveiled a new 60-by-60-foot billboard in the Philippines that’s covered in Fukien tea plants, which absorb air pollution. Each plant can absorb up to 13 pounds of carbon dioxide a year. “This billboard helps alleviate air pollution within its proximate areas […]
Get 50% off CleanSlate2011 Registration!
July 19th, 2011 | Westin New York at Times Square | Registration Opens at 8am Special Offer for PrintMediaCentr: 50% Off CleanSlate 2011: Marketing and Media in the Tablet Economy 4 Reasons to attend CleanSlate2011… DISCOVER and GAIN competitive knowledge on what organizations are doing to stay ahead in the tablet economy HEAR from and […]
Vendor Spotlight 1/1 Interview with Jeff Sierra of BUDCO
This is the first in our new Vendor Spotlight 1/1 Interview Series! It is our goal to bring you information on companies that have added marketing technologies to their service offerings and share their transition stories. PMC is not endorsing the services or the companies that have asked to participate and their inclusion is for […]
PMC: Our visit to The Augmented Reality Summit in London
by Nigel Cliffe Never has there been a more expectant and excited audience tucked under the shadow of Tower Bridge than sat in the Delfina conference room at the Augmented Reality Summit last week. I reflected on what I expected as I left the building. A buzz, yes. A load of people, yes, err, I mean […]
Coolest Roundup of Augmented Reality in Printing
Many say the printing industry is in decline, some even say print is dead. Think again Egon! This has got to be the coolest innovation to hit print next to QR Codes and it has been said before: Print is not dying, it’s Evolving. If you are a movie buff, you may have already heard of […]
How to Get Ahead in Advertising – For Women
By: Abbey Klaassen Life balance is a false goal. There are double standards around the world for women and men. And while women may have moved up in their organizations, there are still too few at the senior level in every industry, including advertising and marketing. A few hundred women — and some men, too […]
10 Superb Ways For A Small Business To Friend Facebook
Glen Stansberry Creativity Sparker, Wise Bread June 21, 2011 Love it or hate it, Facebook has proven to be a major source of traffic and income for small business websites. A recent study showed that Facebook shares are worth almost three times as much as a tweet. And these nuggets from this compelling infographic ought […]
Redbook and Kiwi Magazines Host Parties
As traditional media become increasingly willing to try the nontraditional, magazines are exploring ways to promote themselves and brands sold by their advertisers. Redbook is teaming up with a company called House Party to better reach readers and potential readers. On Saturday, House Party will help Redbook put on 1,000 “girls-only” parties in reader homes, […]
Registration Now Open for Xplor Two-Day Program at GRAPH EXPO 2011
“Next Generation of Customer Communications” to Offer 18 Educational Sessions Land O’Lakes, FL – June 21, 2011– Xplor International, the worldwide electronic document systems association, today announced that registration is now open for their two-day program at Graph Expo 2011, the year’s largest graphic communications exhibition and conference in the Americas, September 11-14, 2011 at […]
