Clean Slate 2011 B2B Tablet Media Conference NYC 7/19

Media companies are rethinking what to measure — how long are consumers staying in an app, what are they looking at, how are they sharing information with others — all new data points that are valuable when it comes to understanding what and how to publish and what to sell to advertisers. Advertisers are rethinking […]

What is Attraction Marketing?

A fun video lampoons the pitfalls of traditional marketing and how Attraction-Based, Inbound Marketing can save the day from Honey Advertising! What is Attraction-Based, Inbound Marketing? Attraction-Based, Inbound Marketing takes everything you knew about traditional advertising and marketing and turns it on its head. Instead of constantly bombarding your target market with costly ads, radio, […]

Printing from Tablet's Made Easy

A number of small-business owners are buying tablet computers such as the Apple iPad and Samsung Galaxy Tab as low-cost, portable alternatives to notebook computers. Tablets can be loaded with easy-to-use mobile applications that manage business tasks such as emailing and file saving. But when it comes to printing business documents, tablet PCs can present […]

Video – Social Media Revolution 2011

Part of the world’s most watched Social Media video series; “Social Media Revolution” by Erik Qualman. Based on #1 International Best Selling Book Socialnomics by Erik Qualman. This is a shorter version that includes new social media statistics for 2011. via YouTube – Social Media Revolution 2011. Related articles Socialnomics: How Social Media Transforms the […]

Let's connect on Empire Avenue!

{EAV_BLOG_VER:be430ef36b0f3388} If you dont know what Empire Avenue is – Please read this And if you do – Let’s connect!  We are listed as PMCTR Related articles How to Join an Empire Avenue Community (lockergnome.com) How do we get our Empire Avenue score on the Ecademy list and why should we bother?? [Michael Q Todd] […]

A message and special offer from Guy Kawasaki

It’s been a great 90 days for Enchantment. It was a New York Times, Wall Street Journal, and Publishers Weekly bestseller. I recently teamed up with my friends at Peachpit Press to create a special promotion. When people anywhere in the world buy a copy of Enchantment in any form (paper, recording, or ebook), they can get a free […]

Infographic: The Future of Interactive Advertising

via Infographic Series: Interactive Advertising | Mutual Mobile. It was only ten years ago that Google created AdWords – technology that gave advertisers an unprecedented level of targeting. Today we’ve become accustomed to context-aware advertising everywhere from our Facebook to our Gmail, but mobile technologies are taking contextual and interactive marketing a step further. Advertisers can […]

PrintMediaCentr is looking to PROMOTE YOU!

Are you part of a family owned Printing business with at least 2 generations currently working together? Are you a Vendor (or Freelancer) who has successfully incorporated Marketing Technologies such as QR and pURL’s into your Client Services?  Are you a Print Producer who has successfully transitioned into Multichannel Marketing and are currently purchasing technology […]

McDonalds Brilliant Interactive Billboard Campaign

via McDonalds Brilliant Interactive Billboard Campaign – Social Media. We thought we had seen every type of app and interactive billboard campaign under the sun until we came across this brilliant one from Mcdonald’s that the company ran in Sweden recently. The concept is a simple one in that users get to control the billboard and […]

Augmented reality generates powerful advantage for luxury brands

Luxury brands from jewelers to automakers have been integrating augmented reality into their marketing strategies, leading experts to believe that it will soon become a staple in luxury advertising. Luxury brands such as Boucheron, Tissot, Garrard and BMW have recently used augmented reality to allow consumers to virtually try on products via smartphone and webcam […]

Video Infographic: Digital Life: Today And Tomorrow

Digital Life: Today And Tomorrow [Video] – PSFK. Digital Life: Today & Tomorrow from Neo Labels on Vimeo. Related articles Infographic Of The Day: 15 Facts About The Internet In 2015 (fastcodesign.com) Infographics : A unique view of the Internet (connected-uk.com) Skype Infographic: From seed to future piece of the Microsoft empire (fuelingnewbusiness.com) Infographic: The […]

7 things to consider before launching a QR Code campaign

via 7 things to consider before launching a QR Code campaign « DKDNewMedia. If you are wondering whether you should start using QR Codes, consider the following. What additional information do you want to give people? i.e., if it’s a URL, it could be your website, blog, Facebook, or Twitter page. Or, do you want to […]

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