Top Printing Industry Suppliers Unite In Support of Vision 3 Summit

 For Additional Information Contact: Debbie Vieder 703/264-7200E-mail: dvieder@gasc.org  TOP PRINTING INDUSTRY SUPPLIERS UNITE IN SUPPORT OF VISION 3 SUMMIT  Second Annual Executive Leadership Conference Backed by 20 Major Graphic Communications Vendors   Reston, VA – Twenty of the printing industry’s foremost suppliers have signed on as sponsors for the upcoming Vision 3 Summit to be held February 19 – […]

Xplor Reports Sold-Out Exhibits for 2012 Conference and Vendor Forum

For Immediate Release Xplor Reports Sold-Out Exhibits for 2012 Conference and Vendor Forum Lutz, FL – January 10, 2012 – Xplor International, the worldwide electronic document systems association, today reported a sold-out exhibition for their 2012 Conference and Vendor Forum, March 27-29 at the TradeWinds Island Grand Hotel and Conference Center, a 4-Star, 585 room […]

RIT Study on VDP Now Available

Jeanette Bredsten is a member of my LinkedIn Group Print Production Professionals and Graduate Student, School of Print Media, at the Rochester Institute of Technology.  She, along with Patricia A. Sorce,  PH.D, have completed a study on VDP. Jeanette wrote “The survey-based study investigated the amount of personalized print produced by printing companies in Europe, the challenges these printers are facing […]

How to avoid malware hiding behind QR codes

It’s always only a matter of time before the spammers and hackers show up to the party, and the holiday season is a perfect time to to sabotage genuine marketing efforts with mass consumption on all levels in full force. NetSecurity.org has provided some helpful tips to guard against such efforts pertaining to scanning QR […]

Can Personalized Ads Save Magazines?

Those who HAVE the data,  know how to MANAGE and can use it CREATIVELY… will win!!!  by Lucia Moses Some Popular Mechanics subscribers got something extra with their November issues. The issue was bundled with an outsert from Hewlett-Packard that greeted them by name and showed a scene specific to their hometown. Inside the issue was a […]

Yes Virginia, Print Producers Care About Price. But We Are Not The Enemy.

I have seen several posts lately on the topic of  “Print Buyers only care about price” that have gotten under my skin. I just don’t understand any of it or why we are being portrayed as the enemy. First and foremost, as a Print Producer my main concern is getting my job completed on time, […]

The Importance of Relationships

A few weeks back I shared this very well produced and relevant video on “The Importance of Relationships” by Nick Hancock, a Business Development Manager for the Print Industry in the UK. I followed up with him and he was kind enough to provide us with this article. The Importance of Relationships. by Nick HancockNot wanting […]

1/1 Interview with Rab Govil CEO Caslon and Naehas, and President of PODi

With the PODi App Forum coming up in January I was eager to speak with Rab and provide you with some more information on the event. Not only did I receive that, but Rab as kind enough to answer a few more questions about digital printing and the industry. At the end of this interview […]

PMC's Vendor Spotlight: 1/1 Interview with Digital Marketer Aaron Shapiro, CEO of HUGE

With a client roster that read’s more like a Marketers’ holiday wish list, Aaron Shapiro and his global digital marketing agency HUGE have been instrumental in building and developing digitally-driven businesses since 1999. From Ikea to Jet Blue, Mastercard to the New York Times and so many others, I can almost guarantee you have experienced and benefitted from […]

News From The Printerverse: November Edition

If you havent received your own copy – here is a link to mine  This month includes an AMAZING interview with the Aaron Shapiro, CEO of HUGE, that is relevant to ANYONE with an online presence, a great offer from PODi for AppForum12 in Las Vegas, and original content from PMC and a few community contributors. […]

Show Me Your Money

The ability to access and manage cash will determine your fateby Sandy Hubbard As I make my rounds to the various printing events, I ask everyone, “How’s business?” The answer varies. For small shops, reality is staring them in the face. It’s difficult to find time or money to do marketing; it’s difficult to borrow […]

Track Chairs Announced for the 2012 AppForum Digital Printing Conference

FOR IMMEDIATE RELEASEMedia Contact: Christine DeLooze585-214-5900chrisd@podi.org Top strategists chosen to lead tracks on cross media, cutting edge digital print applications and technologies, and sales & business strategies Rochester, NY — November 29, 2011 — PODi, the Digital Printing Initiative, has announced the Track Chairs for the 2012 AppForum, January 23–25 in Las Vegas. These five prominent digital […]