UK: ViP conference to detail simple steps to paper cost savings
Print companies can make savings in paper costs equivalent to an average of 1.4% of their turnover through a few simple steps, according to Vision in Print (ViP). The research, which was conducted for Howard Smith Paper Group, revealed that for the average B1 and B2 sheet-fed litho printer, buying ‘Bulk packed’ paper can save […]
Direct and Indirect 2d Barcodes
via Direct and Indirect 2d Barcodes: Some of the most common questions in my inbox relate to the difference between direct and indirect 2d barcodes, so for those that don’t know already I hope this will help. Direct: The data is embedded in the code. Take for example QR Codes which can be encoded with a […]
Gartner: Companies need shift in private cloud security
The security systems of businesses must “evolve” as they move from virtualised data centres towards private cloud infrastructures, according to analysts at Gartner. Gartner predicts that by 2015, 40 percent of the security controls used within enterprise data centres will be virtualised, up from less than five percent in 2010. “For most organisations, virtualisation will provide […]
What Matters Most in B2B Selling? A Two-Question Quiz
“The Web makes it too easy for your competitor to lure away interested buyers before your people have had a chance to contact them,” warns Steven Woods in a post at the Harvard Business Review blog. And that reality, he argues, demands some fundamental changes in the B2B sales process. To support his case, he […]
7 things you need to know about your sales department
Managing sales? What is that? A frightening number of CEOs are so accustomed to handling sales on their own that even when they do get around to hiring a sale team, they neglect to put in place a process for building and tracking a sales pipeline. A sure sign that a sales organization is suffering […]
1/1: Interview with Mari Smith, Social Media Speaker, Trainer & Consultant
Hi Mari! Thank you so much for taking time out of your extensive schedule to answer a few questions for us. I first became aware of you during the International Freelancers Day Online Conference where I watched your Facebook Marketing Success Secrets for Solo Professionals presentation. I have to admit that prior to that, my […]
IDEAlliance publishes Printing Guidelines Poster 2011
Press release from the issuing company Alexandria, Virginia – IDEAlliance announced today the release of the Printing Guidelines 2011 poster, a joint industry effort sponsored by DEER, IDEAlliance’s non-profit charitable foundation. The 2011 Printing Guidelines Poster is designed to help print buyers and print providers achieve consistent, high quality color printing, according to the latest […]
3 Rules to Follow When Devising Your Social Media Strategy
Social media is a buzz word for all web tools that enable user interaction and networking. These include Twitter, Facebook, blogs and multimedia sharing. A social media strategy, when executed properly, can help companies stay relevant, create brand associations and conversations, interact with customers, and reach previously untapped, prospective customers. A downside of social media […]
1/1: Interview with Career Coach Beryl Greenberg
Hi Beryl and thanks for taking the time to answer a few questions for us and for participating as the “prize” in PrintMediaCentr’s Win a Career Coach Contest. Hopefully this interview will serve as some background into you and your services, as well as provide some helpful information for people with career advice needs… and […]
PrintMediaCentr Presents: Win a Career Coach Contest
Inspiration sometimes comes from the strangest places, and I owe my latest to Donald Trump and his TV show The Apprentice. No “celebrities” in the Boardroom this time, this season focuses on contestants that have lost their jobs and have been hit hard by the economy. While the ultimate winner receives a position within the […]
10 Social Media Marketing Examples You Can Actually Use
Jim Tobin | October 19, 2010 Earlier this month, I had the honor of delivering the keynote address to the Outdoor Industry Association’s annual leadership conference. It’s where folks like Patagonia, North Face, Timberland and more gather to talk about the latest trends impacting their business. I had done a panel the year prior on […]