SGIA EXPO 2013 Delivers The Goods
For a few days last week the Orange County Convention Center in Orlando was the happiest place on Earth – at least for the specialty graphics crowd. In fact, the show floor was like one giant printing theme park with sounds of machines and moving parts, bright lights and flashing screens, and crowds that made […]
Consumers Chime In On Why Direct Mail Still Matters
The Drum posted this infographic last week with some commentary you can see here. My only comment is why are we still saying “still” as though we STILL need to convince people that print isn’t going anywhere. I think we need to get off that message point and move on! We spend an awful lot […]
1/1 Interview With Daniel Dejan – The Man, The Myth, The Design And Paper Legend!
Ok, so there really aren’t any myths to dispel when it comes to Daniel Dejan. Basically, everything you have read about him, seen about him, heard about him or heard about him from others is true, and yes… he is THAT amazing. There are a few people that make my print geek knees buckle, and […]
Include Everyone if You Want to Build a Better Company
By Terry Rayner If there is one thing I have learned during my career in the printing industry – it is that we are in a business of constant change. From the technology that we use to produce printed products, to the way our customers perceive and purchase printing, our business has changed dynamically! Yet when […]
#Inktober – A Social Media Celebration of Ink, Paper, and Art
Have you heard about Inktober? I admit I only learned about this awesome month long event a few weeks ago. As soon I heard about this month long challenge issued by the extremely talented designer/illustrator Jake Parker, I knew my fellow print geeks would want to participate. What is Inktober? Parker started promoting Inktober as […]
#PRINT13 WEBINAR: Hot Technology Highlights
It’s simply impossible during PRINT 13—with 603 top suppliers, 49 MUST SEE ’EMS, plus over 140 new worldwide introductions—to see every exhibitor’s demonstration of their hot new innovations in equipment, technology, software and related products at the show. BULLSEYE THE “BEST OF THE BEST” TECHNOLOGIES!This fast-paced Executive Summary session will present the “best of the […]
Paper Generators Create A New Level Of Interactive Print
I don’t have a degree in electrical engineering, so Im not sure how this is something “new” and not within the known world of printed electronics (the video actually shows electronics being printed)… but if Disney can help kids read, and keep them reading cool interactive printed books… who cares! Disney info and press release […]
Die Cut Business Cards as Creative Problem Solving
Everyone needs a business card that truly represents his or her personality. I got company cards for work, but to me these are an expression of the firm’s brand identity, not mine as an individual. For fun and practice, I decided to design cards for my personal brand as a creative professional. I wrote up […]
10 Examples of ROI in Social Media
Now that Social Media has been around for a minute, people are getting the handle on what is marketing, what is community building, and why both matter in growing an audience. With more ROI data becoming available from those willing to share, it is still important to keep in mind there is no magic wand […]
Not Understanding Value Can Cost Printers More Than Customers
PMC is thrilled to have Terry Rayner contribute his lean expertise to our community! I met Terry a few years ago when he was the COO of Coastal Printing. I had been a customer there for years before he started, and I was looking to see if Coastal wanted to hook me up with some […]
A Social View Of #PRINT13 From 30,000 Feet
Do you know why the expression is “a view from 30,000 feet?” I didn’t, so I looked it up. The consensus seems to be that it’s a common altitude for air travel, and the highest point in the sky many of us ever achieve. From this vantage point, we are able to see things clearly […]
PRINT 13 Garners Upbeat Reviews
Graphic Communications Industry Event of the Year Draws Positive Feedback from Exhibitors and Attendees Reston, VA – PRINT 13, together with first time co-located CPP EXPO, wrapped up its run at McCormick Place in Chicago on September 12, 2013 with a feeling of optimism for the future. “Two common themes seemed to be repeated by […]
