QR Code Scans Skyrocket in Q2 2012

What I would love to know is whether or not the “Scanners” would scan again, how many of the accounted for scans were “new scanners” vs people who already scan, and of course if the new mobile pricing plans will impact whether or not these scanners would scan in the first place… Sure, Im happy […]

Meet Stanley, The World’s First Tweet Powered Piano

This is too cool! Stanley was created for an event so you cant request songs now, but he will be back so Im following on Twitter and when he is I will try it for sure! Now what song is the big question??? The World’s First Tweet Powered Piano Stanley’s no ordinary piano. It plays […]

Top QR Code Uses So Far in 2012

Im sharing this because it’s nice to see the USPS receive a positive shout-out for a change. Regarding the author’s other picks, it’s interesting to note two of the remaining four are packaging based executions. Perhaps you can judge a campaign by its cover. Top QR Code Uses So Far in 2012 by Julie Campbell Though […]

3D-Printed Head Shaped Urns Coming To Mantle Near You. UM CREEPY!

Described as “a new and exciting way to memorialize your loved one,” a Vermont company named Cremation Solutions has gone heads (no shoulders here) above the rest with their 3-D printed likenesses of the dearly departed.  Created by photos, these Urns are the latest in the personalization trend that really puts others to shame! You […]

Coffee Chain Creates Location Based Interactive Newspaper Ads

Simple. Added Value. Caffeine. The trifecta of optimum conditions for ROI. Coffee Chain Creates Location Based Interactive Newspaper Ads Scannable barcodes allow readers to find their nearest Cafe Joe to their current coordinates. By Yi Chen Cafe Joe is one of the biggest coffee chains in Israel, and has recently launched an interactive advertisement in local […]

Digital Textile Printing: Turn YOUR Photos Into Clothing

When I was growing up it was all about the RIT and making tie-die t-shirts in the backyard with the kids on the block. The ink splashed around in buckets as we dipped our white t-shirts adorned with carefully placed rubber bands to keep the colors in the places we wanted them. That was the […]

[Infographic] The ROI of Web Content Personalization

Im on a bit of a segmenting/personalization kick and this plays nicely into it. Knowing who your visitors are is a nice thing, but knowing what they are interested in and looking at is even better. Based on the assumption that users will know their data is being collected (see CONSENT below), the opportunity to […]

Hacker Opens High Security Handcuffs With 3D-Printed And Laser-Cut Keys

While a bunch of us were debating how brands would control the design copyrights and utility patents on objects that could be replicated by 3D printing, along comes this little twist. Are handcuff keys the only keys that are universal? It’s no wonder that some hackers and criminals are “invited” to work with law enforcement […]

Interpublic Launches Unit Focused on Lowering Print Costs

All the times I have been in-between Agencies and Freelance jobs, I have day-dreamed about becoming a Gun For Hire Print Production Auditor – I know, kinda print geeky and not as many travel perks as an astronaut, which was second on my day-dream job list. My plan was I to go into a company […]

IKEA Unveils Its Catalog Of The Future

Goodbye QR Code and Hello Augmented Reality… it was only a matter of time before the inevitable, right? With IKEA going AR, you know the rest will soon follow. AR is really the perfect tech for such things anyhow as you need the print in hand to access to added value, and with IKEA providing […]

Well Organized and Insightful, Print Tech China 2012 Summit a Success

Noppen is a leading international company facilitating business across Asia and Europe.  Driven by the desire for excellence and supported by a supreme understanding of the Asian market, Noppen has been delivering exceptional events, assisting new market entries and establishing government relations since 1998. Our top-level business connections paired with our close relations to the […]

The Future of Print is Online Now

I am not a Vista Print fan. I have never used them, but I do know three people who have and only one was happy with their job. The other two ordered business cards and the text was not centered. They also said the card stock was really flimsy. They spent an endless amount of time […]

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