Fujifilm Tests The 3D Printing Waters
This could be fun… and it seems if it works out 3D home printers would be the next step. George: “Honey, Astro hid the wrench again”… Jane: “Give me five minutes and I’ll print one for you” … Fujifilm tests the 3D printing waters By Noel McKeegan 3D printing is starting to surf a wave […]
Cross Media Creates World's Largest Shoe Store
Take some scanners and a large digital screen, add a healthy amount of Augmented Reality and mix vigorously with Social Media. When compete, scan QR code, proceed directly to mobile checkout, and enjoy your news shoes the next day. You now have the recipe for buying shoes while waiting for your train.
Designer Creates Eco-Friendly Minimalistic Coca Cola Can
via Designer Creates Eco-Friendly Minimalistic Coca Cola Can – DesignTAXI.com. New York-based designer Ryan Harc has created a concept design for a minimalistic Coca Cola can that is eco-friendly and 100% recyclable. In his concept design called ‘Colorless’, the can has been designed with a convex logo instead of Coca Cola’s signature red and white […]
Infographic: The Social Media Gender Divide
The study for this infographic was done in the UK about the UK, so there is that to consider, but seems like the percentages swing the way you would assume they would – except for the gaming category. That was a bit of a surprise. Infographic via : MediaBistro
Popular Science Enlists Augmented Reality To Bridge Printed Page, Digital World
It’s awesome that the publishing industry is adopting AR as another link between print and digital, and Im grateful they are being open minded. But I have to say, it’s just the beginning with the next step being Intelligent Print Recognition. There are many differences, and some similarities, but ultimately iPR(tm) provides a relationship with […]
1/1 Interview with Ken Blakeslee on Augmented Reality, the AR Summit, and Killing Mobile Phones!
There are many awesome aspects of being a media sponsor for an event, but access to people I wouldn’t normally have access to, does top my list. Enter Ken Blakeslee, one of Europe’s leading experts on Mobile Services and Applications, and Chairman of the Augmented Reality Summit, an all day conference on all things AR, June […]
Penguin Books and Zappar Bring Augmented Reality to Print
Dear Mobile Industry, As a member of the Print Industry I would like you to consider the following before declaring some sort of victory in the form of an editorial end-zone dance when the game has only just begun. First of all, Print isn’t attempting to compete with you, or technology. We are part of […]
Video: Guerrilla Marketing With Package Shaped Fruit
This is just too weird and wacky not to share… Im not sure if questions regarding the juice content can be answered like this, but certainly there can be no question regarding the content of the juice package shaped fruit. Just watch… An incredible guerrilla activation from Brazilian agency ageisobar (http://www.ageisobar.com.br) to show that that […]
Infographic: E-Books in America
I rarely consider myself a traditionalist, but when it comes to books I do prefer mine the old fashion way, or so I thought. Im not questioning the ink on paper part, Im questioning my thought that my preference is old fashioned – aka out of date, not cool etc. Have I been e-brainwashed to […]
The Road to drupa 2012 and More from Pat McGrew M-EDP, CMP – Part 13
Our amazing reporter leaves us with some thoughts and take-ways from drupa 2012…
The Road to drupa 2012 and More from Pat McGrew M-EDP, CMP – Part 12
Happy People Cars Starter Kit – We envisioned a Variable Data Print solution that starts a customer on the road to TransPromo, incorporates real Direct Mail marketing, and spans inkjet and Indigo. I think we did it… here’s how!
2011 Women in Graphic Communication Research Study Results are IN!
Back in November of 2011 I received a request to help Dr. Twyla J. Cummings, Associate Dean and Professor, College of Imaging Arts and Sciences at Rochester Institute of Technology round up some participation in this study aimed at determining how women are positioned in our industry today. Since you need the study info to understand the context of […]