QR Code Created By Shadows Boosts Sales 25% During Lunchtime
GENIUS! How do you create lunchtime sales? How about a perfectly positioned QR code that only shows up at noon with special offers!
Personalization Becoming A Reality Across The Hospitality Industry
The article below is from HotelMarketing.com, but I see it as a call to action for Printers & Service Providers with hospitality clients or Agencies with such clients to get in this game NOW if you arent already there. Having worked for many years in Agencies with casino’s, hotels, resorts and destinations as clients, I can […]
Vending Fridge uses QR codes & RFID to 'know what you took'
ShelfX’s Vending Fridge nixes the cashier, uses QR codes, RFID to ‘know what you took’ By Joe Pollicino QR codes and RFID tags aren’t uncommon when it comes to automated payment applications, and now Colorado-based ShelfX has purposed them for its new wireless-equipped Vending Fridges. Eliminating the need for a cashier — or cash, […]
The Road to drupa 2012 – and More from Pat McGrew M-EDP, CMP – Part 3
Set up is underway at HP…
The Road to drupa 2012 – and More from Pat McGrew M-EDP, CMP – Part 2
An interview with David Zwang on behalf of OnDemand Expo and Conference
Joined at the Hip – How printers and publishers can use content services to build relationships (and profit): An interview with David Zwang on behalf of OnDemand Expo and Conference by Sandy Hubbard, Print Futurist This week I spoke with David Zwang, who was on his way to Singapore to deliver his message on the opportunities in […]
Rules for Protecting Your Brands Color, in Black and White
This is very interesting, and if you work in advertising the “color” and “font” question comes up very often when creating logo’s in particular. The author goes on to provide this information: “A number of companies have tried to protect single colors, with mixed results. Good Humor failed to protect the color white for its trucks […]
2012 SGIA Expo Registration is Open!
I will be attending as a media sponsor and if all goes as planned also a session speaker! There are so many reasons to attend SGIA EXPO, and this year they have added some great new features to add to the list. Check out my videos from SGIA 2011 (including a few that show a […]
The Road to drupa 2012 – and More from Pat McGrew M-EDP, CMP
“They” say it’s good to have friends in high places… I say, it’s good to have a friend who attends every Print trade show on the planet (pretty close to literally), is an industry LEGEND, and is willing to make videos and send blogs of her adventures! YAY! If you don’t know Pat McGrew, you […]
Sweden To Adopt World's First QR Coded Banknotes
Ok, QR codes have “jumped the shark” in Sweden. It might just be me, but I don’t see ANY added value scanning money to get information about a bank. I also just realized this is my second post about something Swedish today – the other being the IKEA story. I did watch Million Dollar Listing […]
IKEA Reveals A Digital Camera Made Of Cardboard
This is pretty cool! By Yi Chen At the recent Fuorisalone event, a design expo held in Milan, IKEA gave out branded cameras in its press kit to media attendees. The simplistic cardboard camera has built-in memory that can store up to 40 digital photos. It’s powered by two AA-sized batteries and has a pull-out […]
#PRINTCHAT 2.0 – New Host, New Time, New Opportunities
If you are unaware, in January of 2011 Quad/Graphics created a weekly “tweet-up” for the purpose of exchanging ideas and information within the world of print. Aptly named #PrintChat, word spread through networking circles and soon enough a nice weekly crowd began to gather and participate in intelligent discussions and relevant knowledge sharing. The Background Quad/Graphics founded […]
