PrintMediaCentr is looking to PROMOTE YOU!

Are you part of a family owned Printing business with at least 2 generations currently working together? Are you a Vendor (or Freelancer) who has successfully incorporated Marketing Technologies such as QR and pURL’s into your Client Services?  Are you a Print Producer who has successfully transitioned into Multichannel Marketing and are currently purchasing technology […]

Do not try this at home, or in your Marketing efforts

One of my marketing pet peeves is the “do not try this at home” disclaimer that sits in many TV commercials.  Sometimes its “professional stunt person, or professional driver on closed course” but the inference is still the same no matter how unlikely or humanly probable that anyone could recreate these “life threatening” scenarios. I […]

1/1: Interview with Roger Smolski, Editor of 2d-Code Online

Every so often I am able to hunt down someone from the industry that I greatly respect and admire and Roger Smolski fits that bill.  Sure, his name might not be that familiar to you, and Twitter is his only Social Media channel, yet Roger manages to influence and inform on the world of QR and Marketing Technology daily […]

Direct mail volume set to see modest growth and remain viable marketing channel

Numerous survey have found plans for small businesses to increase their marketing budgets that coincide with reports forecasting greater direct mail revenues. Now, PRIMIR, the company that recently published a study called “Trends & Future of Direct Marketing,” is adding its voice to the group, noting that while direct mail volumes is not set to […]

printForum the conference scores big in the Windy City!

by guest blogger Dean Petrulakis of Rider Dickerson Thank you to all those who attended our first annual conference, printForum the conference! The attendance rate and response from the attendees was awesome! The conference included 11 carefully- crafted education sessions led by some of the most knowledgeable leaders in the industry, an amazing keynote speaker, […]

Get Your Transaction Color Printing on Track at Xplor11!

Xplor 2011 DELIVER Track Spotlight! The Jump to Transaction Color Printing “This track provides the knowledge and foundation for the future of the printed document.  How it is created, distributed and delivered is critical to any company and vital to the document industry!”  says Track Chair Rob Williams. The Jump to Transaction Color is presented […]

Get your Multi-Channel Strategy on Track at Xplor11

The Strategize Track at the 2011 Xplor International Conference & Vendor Forum features speakers who are leaders in our industry.  Some of the presenters include: Tuesday 4/5 Making Multi-Channel Make Sense presented by Pat McGrew, M-EDP, Evangelist, Kodak Strategize Track Vendor Panel: Is Hope a Strategy? moderated by Carrie Murphy, M-EDP, Market Development Manager, InfoPrint Solutions, […]

Interactive Starbucks Storefront

Starbucks locations in Toronto and Vancouver are beckoning passersby with an interactive window display promoting Tazo Tea. The touch-sensitive screens let curious pedestrians guide a hummingbird, dragon or butterfly on a journey to find the teas’ ingredients. The video shows how the display was executed. Via Mashable Related articles Starbucks: Interactive Storefront (adsoftheworld.com) Touch-Screen Storefronts […]

Get EDA Certified at Xplor 2011!

Hi, I am William Broddy m-edp and this year along with Bill McCalpin m-edp we are running a 5-day Xplor-certified School on Transactional Document Production April 4-8th at the Xplor International Conference & Vendor Forum in Tampa, FL. Our organization, acadami, is a registered provider of Xplor Continuing Education courses. Students who score above 85% on the three School exams can […]

1/1: Interview with Paul Castain VP of Jedi Mastery, Speaker & Blogger

This interview is brought to you by Nigel Cliffe… Paul Castain is a guy I have come to respect hugely over a period of a couple of years. He demonstrates the epitome of what it takes to be successful in the world of social media communication. He lives and breaths by example. He eats his own dog food. By […]

1/1: Interview with Guy Kawasaki – Author, Speaker, Entrepreneur

There are few people in the marketing, business and social media world that need no introductions, and Guy Kawasaki is certainly one of them.  I was lucky enough to be contacted by Guy to receive an advance copy of his new book to review, and when he offered an interview opportunity I jumped on it. […]