Special Effects And Finishing Techniques Webinar Replay Now Live!
Daniel Dejan takes us through The Standard #5 from Sappi – an educational reference piece that combines the technical with the creative, and shows how printing can be dimensional, tactile and sometimes interactive. The techniques shown here may look like magic, but many are easy for designers to prepare and can be done inline on a […]
GPA Shows Us How A Little Heat Can Be Cool At #Dscoop9 [video]
One of the best things about Dscoop 9 was being able to literally see how the HP the partners fit together, because many of them were in the same room! Such was the case with GPA, Specialty Substrate Solutions – a good friend of PMC and really fun Paper People! GPA has many of the […]
The Wonderful World Of HP High-Speed Inkjet At #Dscoop9 [video]
There are a few things you can count on when I go to an industry event: You’re going to learn something, you’re going to meet cool people, and you’re going to get inspired by something. To achieve those goals in the simplest way, just look for the HP booth and find Pat McGrew! Even though […]
SCODIX Takes Print To Sensational At #Dscoop9 [video]
If you were following my tweets from Dscoop 9, or near me when anyone mentioned “the name” at the conference, you might have noticed I was a bit obsessed with Scodix. Now my obsession is not new, but it has admittedly approached stalker levels, and let me tell you why… METALLICS. When I walked into […]
IKEA Billboard Triples Its Ad Space With RGB Magic [video]
In the past I have posted about billboards using light to transform, such as: Newcastle Shadow Art Billboard, QR Code Created By Shadows Boosts Sales 25% During Lunchtime, Nivea Demos Sun Protection in Brazil with a Million Beads and a Billboard, but this concept from IKEA is in a class by itself. Not only does it […]
Turn GIF's Into Cards Using Lenticular Printing At Gifpop!
Starting last year there was an explosion of creating and sharing animated GIF’s online. Recognizing the trend, and acknowledging that ONLY being able to share through digital media was limiting, Gifpop! was born as a way to bring this art form into the real world using Lenticular Printing! The system is simple – you upload […]
Some Video Aids To Achieve Success On Your Lean Journey
By Terry Rayner Lean is incredibly simple; however, it requires passion and perseverance. If you are starting out on a lean journey I would suggest that you get your entire company together and tell then why you are implementing Lean and the benefits that Lean will bring. The web is a great place to find support […]
Clampitt Paper Wins Industry Excellence Award From NPTA
Congrats to Don Clampitt, and posthumously his father Max Clampitt, for receiving this honor. WE LOVE ourselves some Clampitt Paper here at PMC! I was lucky enough to be invited to speak at an event last year in their awesome creative center and made this funny, though blurry video, and Don’s daughter Meredith Clampitt presented “Specialty […]
Print& Webinar Replay And Cited Marketing Data Now Available
Many thanks again to Daniel Dejan and Sappi etc for sharing this information with us! Download PDF’s of the marketing info/data: Print& AR Guide Print& Resources Part 1 Print& Resources Part2 Print& Articles Join our Webinar mailing list and be among the first to hear about our upcoming Webinars and get the goodies before they run […]
British Airways Billboard Interacts With Passing Planes In Picadilly [video]
This is a amazing! What other products could this technology be used for and where? From YouTube: Courtesy of a little digital magic, the young man in this poster really does know when it’s a British Airways plane. And that really is the actual flight number and where it’s flying in from. Full article here: Kids Point […]
First Film Produced Through Social Media Stars PAPER!
When it comes to universal themes, finding your place in the world ranks pretty high in life and in movies. It’s not a surprise to me that paper was used to help communicate that theme in this short film, since what is more universal than paper when you need to communicate? Symbolically, we all start […]
Absolut Originality Campaign Adds NFC To Their Cross Media Marketing Cocktail
Working in advertising for so many years has taught me many valuable lessons about the world. One of the simplest yet significantly important is… BRANDS RULE, and BIG BRANDS EVEN BETTER! For example, an ad agency might have Southwest Airlines as a client, but will drop them like a rock to have American Airlines on […]
