Worldwide First: Augmented Reality Newspaper Ad!

Once again – Print is the vehicle for delivering the multichannel content… mX steps into augmented reality from PANPA Editor on Vimeo. AR Showcase — Augmented Reality Examples & Inspiration. Related articles AR Summit: Layar on augmented reality as the next mass medium (mobile-ent.biz) AR Summit: How Audi used augmented reality for its Le Mans […]

What is Attraction Marketing?

A fun video lampoons the pitfalls of traditional marketing and how Attraction-Based, Inbound Marketing can save the day from Honey Advertising! What is Attraction-Based, Inbound Marketing? Attraction-Based, Inbound Marketing takes everything you knew about traditional advertising and marketing and turns it on its head. Instead of constantly bombarding your target market with costly ads, radio, […]

If Facebook And Twitter Were Real Life

If Facebook And Twitter Were Real Life | Adverblog. Ultimately, this video is part of a multichannel campaign for “A new opera that lifts the lid on the dangers of living our lives online.” http://www.twoboysopera.com

Video – Social Media Revolution 2011

Part of the world’s most watched Social Media video series; “Social Media Revolution” by Erik Qualman. Based on #1 International Best Selling Book Socialnomics by Erik Qualman. This is a shorter version that includes new social media statistics for 2011. via YouTube – Social Media Revolution 2011. Related articles Socialnomics: How Social Media Transforms the […]

Woman has 152 Facebook friends tattooed onto arm. Unfriending will be painful.

by Mike Butcher via Woman has 152 Facebook friends tattooed onto arm. Unfriending will be painful.. Social networks have contributed to the Arab Spring, people getting arrested for jokes, you name it. Now one Facebok user has taken the social network to heart – or rather to her body. A woman in the Netherlands has […]

Augmented reality generates powerful advantage for luxury brands

Luxury brands from jewelers to automakers have been integrating augmented reality into their marketing strategies, leading experts to believe that it will soon become a staple in luxury advertising. Luxury brands such as Boucheron, Tissot, Garrard and BMW have recently used augmented reality to allow consumers to virtually try on products via smartphone and webcam […]

Video Infographic: Digital Life: Today And Tomorrow

Digital Life: Today And Tomorrow [Video] – PSFK. Digital Life: Today & Tomorrow from Neo Labels on Vimeo. Related articles Infographic Of The Day: 15 Facts About The Internet In 2015 (fastcodesign.com) Infographics : A unique view of the Internet (connected-uk.com) Skype Infographic: From seed to future piece of the Microsoft empire (fuelingnewbusiness.com) Infographic: The […]

Video: Augmented Reality Event 2011

Still recovering from an augmented reality that happened last week. The video footage below shows elements from the Augmented Reality Event (ARE) 2011 in Santa Clara, CA on May 17-18. This was the 2nd annual event of the largest conference dedicated to the business of augmented reality. Start-ups, developers, mobile and hardware companies along with […]

Oprah's Final Show: Will Audience Keep Secrets?

There was only one guest on the final episode of “The Oprah Winfrey Show” — Oprah Winfrey. Winfrey walked out on a stage for the last time to a standing ovation from an audience filled with friends and family, including her longtime boyfriend Stedman Graham, filmmaker Tyler Perry, her fourth-grade teacher Mrs. Duncan and her […]

USATODAY on Augmented Reality has potential to reshape our lives

TV football fans are used to seeing augmented reality in action. That virtual yellow first-down line superimposed on an actual football field is one of the more visible examples of a technology that is still not well known. But augmented reality is quickly emerging from obscurity and could soon dramatically reshape how we shop, learn, […]

Augmented Reality Changerooms

Mega-fashion brand TOPSHOP has recently launched an augmented reality shopping tool, TOPSHOP Kinect, that will help their customers try on their collection sans dressing room. The brand worked with Russian agency AR Door and launched the augmented reality change room last week in Moscow. The TOPSHOP Kinect uses Microsoft’s Xbox Kinect software to create these […]