Behind the scenes of Landa S10 nanographic printing press

This is one of the best videos Ive seen so far explaining in detail (that I can understand since Im not a printer) what this Nano thing is, and can do. Cheers to PrintMonthlyTV – and check out the rest of their videos from drupa too! Gerry Mulvaney speaks to Padraig McGarrigle about the Landa […]

The Road to drupa 2012 and More from Pat McGrew M-EDP, CMP – Part 9

Pat titled this video “It takes a village to create a variable data campaign” and provided this description… “Here is the story of a print sample that took two printing technologies, one agency, a fabulous printer, and a lot of support to execute on the vision of a true variable data campaign for drupa.” And […]

The Road to drupa 2012 and More from Pat McGrew M-EDP, CMP – Part 8

This is an EXCELLENT example of personalization through segmented publishing that has revenue generation built into it. In this case, instead of selling one ad to HP to showcase one product to everyone, the publisher broke out the paper into three targeted editions making it possible to sell HP three spaces, showcasing three products, to […]

The Road to drupa 2012 and More from Pat McGrew M-EDP, CMP – Part 5

Live from drupa 2012!  by Pat McGrew The first couple of days at drupa 2012 have been exhilarating! The weather has been gentle, spots of rain and clouds but generally more than enough time to get outside of the halls for a quick whiff of fresh air and a bit of quiet. If you have […]

The Road to drupa 2012 – and More from Pat McGrew M-EDP, CMP

“They” say it’s good to have friends in high places… I say, it’s good to have a friend who attends every Print trade show on the planet (pretty close to literally), is an industry LEGEND, and is willing to make videos and send blogs of her adventures! YAY! If you don’t know Pat McGrew, you […]