Tag: Sandy Hubbard

Sandy Hubbard is a monthly contributor to Print Media Centr’s News From The Printerverse, and the moderator of Print Media Centr’s #PrintChat on Twitter, assisting host Deborah Corn. Sandy is an independent consultant and marketing strategist for print and media companies and the vendors who serve them. Specialties include email marketing, email-to-print, event strategy, social media, social sales coaching and content marketing. She formerly was editor and publisher of a monthly magazine for the printing industry while serving as executive director of a non-profit graphics technology education center and virtual training consortium. She is continuing the family tradition of publishing, which started with her great-grandfather.

Contact Sandy at [email protected] and follow her on Twitter: @sandyhubbard

10 Zen Tips for Mastering User Interfaces

How to Quickly Adjust to Navigation Changes in a Cloud-based Program by Sandy Hubbard, Print Futurist Does this sound familiar? You log into your social media platform, web-to-print portal, contact management system, or any subscription-based cloud service, and — ack! — nothing looks the same. Where there used to be words, there are icons. Everything is smaller and […]

12 Impeccable Ways to Help your Email List Grow

by Sandy Hubbard, Print Futurist “I have all these email addresses; now what do I do?” I hear this from people who are ready to start an email marketing program. They have a pile of business cards from trade shows, sign up sheets from old events, spreadsheets of indeterminate origin, and lists purchased from brokers. […]

Profit is Paramount in Prognostications for Print

by Sandy Hubbard, Print Futurist There are new opportunities everywhere for printers. Diving into growth areas can be risky, though, so I recommend partnering with trusted experts or trade providers until it makes sense to pull services in house or buy new equipment Here are ideas for services to add in the new year: Printed […]

PIA announces All-Star Line-up for Next Month’s 2013 Color Management Conference

— Conference Begins December 7th in Phoenix at the Arizona Biltmore — Pittsburgh, Pennsylvania — November 21, 2013 — Brand managers, designers and imaging professionals all understand the importance of color in our work. The 2013 Color Management Conference is the not-to-be-missed event for anyone with a vested interest in optimized color reproduction and maintaining brand integrity […]

Printing Industries of America's Color Management Conference…Reinvented!

5 Colorful Questions for Julie Shaffer by Sandy Hubbard, Print Futurist Traditionally, Printing Industries of America’s Color Management Conference has been a place where prepress operators, retouchers, and print production professionals could rub shoulders with color scientists and those who create the standards for color around the world. In a word, it was a Geekfest. This […]