Infographic: A Case Study in Social Media Demographics

This is a bit difficult to read at least for me as I had to keep scrolling back to read the color key. Also, I have NEVER seen 0-24 as an age demographic bracket and I imagine that would skew things quite a bit. But besides that, there is information in this chart that could […]

Looking for work or new customers? PMC wants to help!

Sometimes it isn’t about what you know, but who you know to open doors presently unavailable to you… and PMC wants to help you expand your reach!  We are excited to announce our FREE…  Meet The Pro’s Videoverse! Based upon the enormous amount of positive feedback we receive from the companies and people we interview […]

The ROI of Social Media? How about a Print Industry Award!

This story is too cool not to put on blast and teaches a valuable lesson… You never know who is watching! Despite my love/hate relationship with LinkedIn, as a channel for professionals to connect and network I cant deny it’s value or importance. My LinkedIn journey has been pretty remarkable – enough so that it […]

Have you checked your LinkedIn account settings lately?

This isnt breaking news, there was quite a bit of hooplah over this a short while back when LinkedIn AUTOMATICALLY opted us in for them to allow companies to use our names and images in Social Media Advertising – ie… Deborah Corn likes this product, service etc, along with my profile picture shared with my […]

LinkedIn's Pay to Play Customer Service Model

To paraphrase an old Saturday Night Live skit… LinkedIn has been “bery bery good to me.” My Print Production Professionals Group has grown to almost 21,000 members, and is securely with the top 500 of all 1,016277 and counting groups on LinkedIn. I am connected to almost 9,000 Print & Integrated Marketing Professionals; I have […]

Has Your Social Media Jumped The Shark?

It’s Shark Week so I have our little (sometimes huge) friends in grey suits on the brain. “Jumping The Shark” for anyone who does not know is an expression born from a stunt to increase the viewership of a TV show called Happy Days back in 1977 (see it here).  Prior to that, usually a […]