by Pat McGrew | #PrintSampleTV, Buyers, Creative, Customer Communication, Design, Marketing, Print Buying, Print Sales, Sales, Tips
Over the decades I’ve developed a love affair with print samples. It started back in high school when I worked in a print shop that had been in business since the 1700s. We ran a web press in house, though the newspapers were done over at Princeton Packet. Promotional...
by Deborah Corn | #PrintSales, Buyers, Featured, Marketing, Operations, Print Buying, Print Sales, Print Services, Sales, Tips, Trends
Imagine having to drive 45 minutes for a haircut, or to get clothing altered. Imagine no malls or shopping centers to stroll through on a rainy Sunday. Imagine no family-owned restaurants to bring out of town guests, no local bars to watch the big game, no local small...
by Deborah Corn | #PMCpodcasts, #PrinterChatPodcast, #PrintSales, #UKvUSA, Automation, Buyers, Featured, Marketing, Operations, Podcast, Print Buying, Print Sales, Print Services, Printers, Sales, Web to Print (W2P)
Podcasts From The Printerverse launched two new series at the end of 2019 that you should be paying attention to. The #PrinterChatPodcast features Will Crabtree, Owner of TampaPrinter.com, and Jamie McLennan, Creative Print Strategist at DMR Graphics, and we discuss...
by Deborah Corn | #drupa2020, #ProjectPeacock, Buyers, drupa, Featured, Marketing, Operations, Print Buying, Print Media, Print Sales, Print Services, Printers, Printerverse, Project Peacock, Sales
Greeting Citizens of The Printerverse and welcome to a New Year! My role as your Intergalactic Ambassador gives me a pretty unique vantage point since it allows me to be able to meet with, speak to and learn from so many of you out there each year. This annual post is...
by Deborah Corn | Buyers, Education, Events, Featured, Finance, Print Buying, Print Media, Print Sales, Print Services, Printers, Printerverse
Greetings Citizens of the Printerverse! It’s almost time to close the books on 2019 which means it’s a perfect opportunity to look back at some of the subjects that drove discussions in the Printerverse this year, and what we can learn from them moving forward....
by Deborah Corn | #ProjectPeacock, Buyers, Creative, Design, Digital Print, Education, Events, Featured, Marketing, Print Buying, Print Media, Print Sales, Print Services, Printerverse, Project Peacock
The Printerverse – October 16, 2019 – Project Peacock Print Fair, the traveling ‘roadshow-and-tell’ event from Print Media Centr, is heading to Toronto, Canada. The final event of 2019 will bring tangible Printspiration to print-loving Canadian creatives, print...
by Deborah Corn | #PrintSales, #ProjectPeacock, Buyers, Print Buying, Print Media, Print Sales, Print Services, Project Peacock
Printers, Service Providers… lend me your ears. For far too long you have focused on price over value. Your need to ‘win’ the job has come at a great expense, literally, not only to your business but to the industry. The race to the bottom is not one you should be...
by Deborah Corn | #ProjectPeacock, Buyers, Creative, Education, Featured, Marketing, Paper, Print Buying, Print Media, Print Services, Project Peacock
The Printerverse – August 28, 2019 – Print Media Centr’s show-and-tell event, Project Peacock Print Fair, will be held in Los Angeles, California on September 12, at Sony Pictures Plaza, as the industry’s dedicated innovation and education roadshow rounds off its...
by Deborah Corn | Buyers, Featured, Marketing, Print Buying, Print Sales, Print Services, Sales
2019 is half-way done and most everyone I have been speaking with is looking at sales numbers and measuring performance. Strategies and plans will be put into place to achieve or exceed this year’s goals. If you are getting ready to crank sales efforts by breaking out...
by Deborah Corn | #ProjectPeacock, Buyers, Creative, Design, Digital Print, Education, Featured, Marketing, Operations, Paper, Print Buying, Print Media, Print Sales, Project Peacock, Sales
I AM MAD AS HELL AND I CANNOT TAKE IT ANYMORE.. and I am not alone! At a recent event I attended, a panel represented by 5 paper mills and 1 merchant heard from a vocal crowd of printers who were less than thrilled with the current state of the paper supply chain. I...
by Karis Copp | #PMCpodcasts, #PrintSales, Blogging, Buyers, Education, Marketing, Podcast, Print Buying, Print Media Centr, Printers, Sales, Tips, Tools, Training
This PMC podcast travels over to my side of the pond to hear from Matthew Parker, print consultant and founder of the website profitableprintrelationships.com. Matthew was a print buyer himself for 20 years, working for a variety of organisations before striking out...
by Deborah Corn | #ProjectPeacock, Augmented Reality, Buyers, Creative, Design, Digital Print, Education, Events, Featured, Marketing, Paper, Print Buying, Print Media, Project Peacock, Wide Format
The Printerverse – May 29, 2019 – Print Media Centr’s show-and-tell event, Project Peacock Print Fair, will be held at Brake and Clutch Warehouse in Dallas, Texas on June 27, continuing the mission to showcase the new possibilities for print marketing through...
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