2011 NY Auto Show: Paper Audi A7 By Taras Lesko
To celebrate the launch of their new 2012 A7 sedan, Audi contracted graphic designer Taras Lesko to produce a scale model of the new car to be displayed at auto shows. The model Lesko produced is made entirely of sheets of heavy weight paper. The model is composed of 750 pieces which Lesko created first […]
Video: The Future of Augmented Reality
I know, I am a little obsessed with Augmented reality today, but there are so many applications for it and this video demonstrates the future uses of mobile augmented reality and computer vision. Loved the hotel room finder and planning your office space before renting/buying it! Related articles Augmented reality: ‘Harry Potter’ mobile app that […]
Interactive Billboard integrates Social Media and Provides Dog Food!
Watch this short video for a really amazing concept and execution for finding your audience, and gaining new customers! Related articles Emotional Billboards: The Idea Behind the Execution (adgeek.us) Check in: snack out – billboards that dispense dog food with 4square checkin (adland.tv) Billboards have feelings too (itskatherinec.wordpress.com)
5 Cool Augmented Reality Case Studies in Asia
via 5 Cool Augmented Reality Case Studies in Asia | Penn Olson. Our previous post on Future of Advertising Technology touched on Augmented Reality (AR). That post triggered me to dig deeper into Asia’s use of AR. Well, it didn’t really come as a surprise. Asia does have quite a bit of AR case studies. I […]
9 Interesting Infographics About Color
Color, one of the most overlooked and yet important elements to our every day lives. Because of the makeup of our brains, and the correlations between sight and perception, we are affected on a very deep level by color. Perhaps even more than we are affected by shape, or any other sense in the mind […]
Video: Burberry’s Beijing Runway Show Features Holographic Models
To celebrate the opening of a flagship store in Beijing and the introduction of digital tech to all its stores in China, which we covered here, Burberry held a runway show at the Beijing Television Center. The fashion and technology extravaganza featured life-like hologram models parading up and down the catwalk. In a nod to […]
Augmented Reality Sculptures created by SOUND!
Konstruct is an investigation into generative art in an Augmented Reality environment. It is a sound reactive AR experience for the iPhone that allows the user to create a virtual sculpture by speaking, whistling or blowing into the device’s microphone. A variety of 3D shapes, colour palettes and settings can be combined to build an […]
Smirnoff Caipiroska's Peelable Bottle
“To launch the new formula of the flavors of Smirnoff Caipiroska, the Brazilian drink that is popular worldwide, we created bottles with the texture of the fruit for the flavors lemon, passion fruit and berries and a diagonal perforation, so that consumers could feel the unique experience of peeling a drink made of fruit. And […]
HOW Design – Top 10 Sites for Designers
David Fullerton Full of quirky type and a great sense of humor, David Fullerton’s illustrations are works of creative genius. Ever So Lovely Ever So Lovely is a collection of emerging and established artists, designers and illustrators from around the world. Highlights include artist interviews, typography, indie style and wedding stationery. Graham Roumieu Graham Roumieu’s […]
Infographic: Marketing with Augmented Reality
Based on research commissioned , the infographic depicts fast facts such as typical ROI figures for web based experiences and live events, a visual breakdown of how augmented reality is being used, recent market expansion and growth opportunities for the future. via Marketing with Augmented Reality – an Infographic | Hidden Creative. Related articles How […]
Promotions Past and Future: Q&A with Bonnie Carlson
The Promotional Marketing Association is celebrating its 100th year. To mark the occasion, Promo talked with PMA president Bonnie Carlson, just before the trade group’s big annual meeting in Chicago this April 5-7 to find out how much about promotion has changed, and how much is still on marketers’ to-do lists. PROMO: So what was […]
The Facebook infographic video
via Adverblog: The Facebook infographic video. Related articles Do you need a social media detox? [infographic] (holykaw.alltop.com) 3 Interesting Facebook Infographics (facebookflow.com) INFOGRAPHIC: Top 10 Brands On Facebook (allfacebook.com)
