Colorfully Printed Menus Upsell High Ticket Items to Hungry Teens
Restaurants can sell more with small, high quality photo menus geared to young buyers by Ben Rutter, Teen on The Street You haven’t felt the power of print until you’ve tried to wipe away a drop of water on a menu and realized it’s a realistic detail on a well-printed photograph. Yes, that colorful blended […]
Creating Value And Opportunity For Graphic Design in 2015
By Roberto Blake It’s 2015, and the landscape of graphic design has changed dramatically from how it was even a decade ago. This is not only a matter of new technology, but also a matter of a shift in the direction of advertising and marketing itself. There’s now an emphasis on customer engagement and storytelling […]
1/1 Interview With Roberto Blake: Pixel Pusher, Visual Problem Solver, YouTube Marketer
I am kicking off the 2015 with two new Print Media Centr contributors and it is my honor to introduce the first, Roberto Blake, and welcome him to the community! Like most people, Roberto found me through social media. He started sharing his awesome design videos with me, and after I watched a few (along with his […]
Bookmaking Part 4: Cover and Finishing
If you need to catch up: Bookmaking Part One / Part Two / Part Three By Frances Atterbury Finally, a hand made book has got to be covered. Artisan Books are designed around three criterion: Quality, Beauty and Permanence. Because of this, we bind our books in cloth. However, I’ve bound books in leather, cloth, paper, plastic and wood. The list […]
Bookmaking Part 3: Picking Paper And Grain Direction
Bookmaking Part One / Part Two / Part Four By Frances Atterbury Paper is vital. The paper you choose will have a greater effect on the perception of your work than almost anything else you do and it’s simply untrue to imagine that all papers that look the same unprinted are the same when printed. One of the most […]
#UKvUSA: Three Critical Buying Tasks To Kick-Off 2015
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, and I […]
Eagle Systems Scores At GRAPH EXPO 2014
by Ellen Manning Vice President Marketing and Sales, Eagle Systems, Inc Eagle Systems exhibited at this year’s Graph Expo and was thrilled at the response from printers worldwide looking to add cold foil to their print and packaging. Many of those attending told our staff they came to the show specifically to see Eagle Systems’ […]
A23D: A 3D-Printed Letterpress Font … MOVIE!
This is a pretty fabulous juxtaposition of future, meeting past, to create present. This short film is billed as “The story of the birth of the worlds first uniquely designed, 3D printed Letterpress font.” While there aren’t any major plot twists, the movie will still deliver typographic nirvana and 3D print wow factor, with a nice bit of letterpress history. It […]
#PaperFundamentals: Four Amazing Reasons to Attend NPTA’s Paper School At #GRAPHEXPO
by Ande Leslie From beautifully crafted invitations and hand-written notes on luxurious paper, to complex printed pieces using specialty inks and finishes, paper continues to provide a distinctive way to reach prospective and current customers. Learn everything you need to know about #paperfundamentals at Paper School, hosted by NPTA, the National Paper Trade Association, […]
Yo! A Piece Of Paper Is NOT A Screen!
by Chloe Mahendra-Fuji, Print Diva It happened again today. I opened an InDesign file from a reputable agency and it’s wrong! The brief was that the creative had to include a dozen images, some graphic elements, three type faces and meet the content brief for an eight-page brochure. It wasn’t a big job. There was […]
11 Examples of Inspirational Print and Flyer Design
By James Lane In an ever growing competitive market regardless of your industry or expertise it is getting more and more difficult to stand out from the crowd. With a digital age that is constantly revolving and evolving offline marketing and branding is somewhat often overlooked so we have decided to compile a collection of […]
1/1 Interview With Trish Witkowski, Chief Folding Fanatic At FoldFactory.com
Trish Witkowski is one of those people who can command a room, or a video frame, simply by stepping into it. She is authentic, informative, and always printspirational! Her legendary Fold of The Week videos have given her well-deserved print industry celebrity status, and she is the only person I know that could make a barrel […]