2022 CMYK Manifesto: Know, Show, Do, Share

an image of the cmyk color specrtum with a black backgound

This annual post has traditionally focused on what is in front of us in order to help customers generate business results with print. While there is still some uncertainty when it comes to planning meetings and events and when/if there will be a return to offices, we can control getting best prepared for whatever 2022 […]

Project Peacock: A Resource Playground for Printers and Creatives

Print and Marketing Resources for Printers and Creatives_Project Peacock_print media centr

These days good information is increasingly difficult to come by. Unless you already know what you’re looking for, you may have to dig through a few google pages to find the “right” information.  Sure, my keywords will get me towards what I need…but after filtering through all the sponsored information and the various blogs that […]

International Print Day #IPD20 and #GirlsWhoPrint Day go Back-to-Back in 2020

international print day and girls who print day events

Get Ready for a Double Celebration – International Print Day and Girls Who Print Day Go Back-to-Back The global print community has a lot to look forward to in October, with International Print Day taking place on October 21st, closely followed by Girls Who Print day on October 22nd The Printerverse – International Print Day […]

Get Informed on Informed Delivery and Other Direct Mail Enhancing Opportunities

what is informed delivery from the USPS

Take a deeper dive into Informed Delivery and other direct mail enhancing opportunities that are available, and profitable! Topics covered: • How Informed Delivery works (the nuts and bolts) • Successful actions when launching direct mail with Informed Delivery • Leveraging Informed Delivery for increased campaign engagement • Postage Promotions for Informed Delivery • Do […]

99,000 Reasons to Click, Learn, Connect and Carry On.

Greetings Citizens of the Printerverse! It has been a crazy month. First off, a massive shout-out to all of the first respondents and health care workers in our families and communities. Once again they have been called to the front lines and our gratitude is not expressed enough… so please accept and pass along this […]

4 Ways Emerging Tech Can Help You Manage Supply Chain Risk

Karis Copp_print media centr

I didn’t plan on writing something that adds to the coronavirus information overload, but unfortunately, it continues to be at the forefront of my mind both personally and professionally, whether I like it or not! From a business perspective, there’s no doubt that COVID-19 is wreaking havoc around the world. Axios reports almost three-quarters of […]

2019: A Year of Setbacks, Comebacks, and Givebacks for Print

Greetings Citizens of the Printerverse! It’s almost time to close the books on 2019 which means it’s a perfect opportunity to look back at some of the subjects that drove discussions in the Printerverse this year, and what we can learn from them moving forward. Setbacks While some manufacturers may have reason to boast about […]

Printing United Provides Sweet Revenge For Print Lovers

It has been almost a month since Printing United opened its doors and ushered in a long-awaited trade show that brought much of the industry together under one gigantic convention center roof. Powered by SGIA and NAPCO Media, the show expanded beyond the traditional wide format, screen, and specialty printing offerings found at the annual […]

Project Peacock Print Fair to Conclude 2019 Tour in Toronto, Canada’s Creative Capital

The Printerverse – October 16, 2019 – Project Peacock Print Fair, the traveling ‘roadshow-and-tell’ event from Print Media Centr, is heading to Toronto, Canada. The final event of 2019 will bring tangible Printspiration to print-loving Canadian creatives, print buyers, marketers, students, and print service providers on November 7 at Steam Whistle Brewing from 6-9 PM. […]

Print Industry Education: Whose Job is it Anyway?

I just flew back from Chicago and the last ever Print show (sigh) and boy are my arms tired.  That’s a Dad joke for those who don’t know. I spend a good lot of my time creating new and hopefully valuable content for the print industry as it relates to sales and marketing. I see […]