Please print this blog post to ensure the paper industry grows more trees
The frequently used email tag line “Think Before You Print “created as an environmental friendly reminder is now the target of a new campaign, Paper – paper for every day. The industry wide campaign, supported by the Australasian Paper Industry Association has turned its attention to “damaging” email footers that suggest printing is more harmful […]
Poll: Public is not convinced by green marketing
The corporate sector has gone to great lengths in recent years to persuade consumers of its commitment to environmental sustainability. But consumers arent buying it, to judge by the results of a study released this month by Gibbs & Soell Public Relations. Nor, for that matter, do corporate executives — queried in a parallel survey […]
Sustainable packaging ‘immune’ to economic downturn
The global market for sustainable packaging is forecast to reach $142.42 billion by 2015, relates a new report, “Sustainable (Green) Packaging: A Global Strategic Business Report,” from Global Industry Analysts, Inc. Increased awareness of environmental hazards related to disposal and recycling of packaging wastes, government initiatives to minimize greenhouse gas emissions, and stringent regulations are […]
1/1: Interview with Jill DiNicolantonio, eBusiness Development & Internet Marketing Manager at Millcraft Paper
Hi Jill and thank you for taking the time to answer a few questions. Im especially honored to interview you since you were the person who started my blogging career by asking me to submit an article for the Millcraft Paper Blog. So it’s your fault that you have now become my subject! With that being said… […]
Bill Would Provide Tax Credit to Green-Conscious Print Buyers
At the Legislative Intensive Session, held during the ninth annual Print Oasis Print Buyers Conference this week, print buyers from a variety of organizations came together to learn about a proposed bill that could aid in the printing industry’s economic recovery and promote environmental sustainability. The “Print Buyer’s Reduction in Taxes Bill of 2010 (PRINT),” […]
A Glossary of Recycled Rhetoric
With all the various claims among paper manufacturers regarding the sustainability of their products, it’s hard to know what’s really going on. Doc wasn’t sure what the definition was for “flotation deinking” or “mill broke,” at least not until now. Thanks to a good basic glossary at What They Think, I’m now a lot better […]
Green Printing Bill Unveiled – And Sure To Be Controversial
A proposed U.S. tax credit for “green” printing that was unveiled this week could lead to some interesting arguments among environmentalists, printers, paper mills, and print-buying organizations. As Dead Tree Edition reported last month in Federal Subsidy For Green Printing To Be Proposed, Print Buyers Online revealed the proposed legislation at a conference this week […]
Print Grows Trees
In a world bombarded by electronic images and media, many forget the value of print to our society. It contributes in economic, social and environmental ways that have not been clearly represented to the public. ’Print Grows Trees’ concentrates on the environmental, because the misconception that if we stop using print we’ll save trees, has […]
Eco-Friendly Update of the Three Rs of Printing
Today’s environmentalists won’t accept half-hearted attempts to greenwash printing projects. To capture their business, you’ll need to innovate, not just push ideas that were old and insufficient by the late ‘80s. Here are a few ideas for an eco-friendly update of the three Rs of printing. Reduce—Without Reducing Your Business You can help your customers […]
It’s Easy Being Green: Trans-Promo
A common myth is that being green is difficult and costly; which couldn’t be farther from the truth. There are many opportunities to reduce your environmental impact while driving business results and growth. I can easily talk to the inherited environmental advantages of digital printing, but what’s one way you can make money and provide […]
Sustainable packaging—what’s next?
Sustainable packaging continues to build momentum. If this concept is to solidify its hold on packaging and influence the way packaging professionals operate beyond the short term, a certain amount of balance is going to be needed where the three so-called “pillars” are concerned. The pillars, of course, are economic return, societal impact, and environmental […]
The Paper Life Cycle Project
The Paper Life Cycle project is a multi-stakeholder initiative that provides key environmental information about the sourcing, production, use and end of life of paper so that buyers of paper and fiber-based products can make better-informed, more sustainable purchasing decisions. This online resource promotes greater understanding of the key issues throughout the paper supply chain, […]
