Print, Technology and the Circular Economy

Print, Technology and the Circular Economy

At the onset of the COVID-19 pandemic, some lauded a positive of the widespread virus – a win for sustainability, a chance for our natural habitat to ‘heal’ as people stayed home, factories closed their doors, cars stayed off the roads, and flights were grounded....
Shopping in the Time of Corona: How Print and Tech Give Retail a Lifeline

Shopping in the Time of Corona: How Print and Tech Give Retail a Lifeline

Most of us are living very different lives than we were a few months ago. Even though the priorities in the grand scheme of things are stopping the spread of the virus, keeping people safe, and caring for those who are sick, it’s OK to miss the little things. Some of...
The Omnichannel Generation – How Young People are Getting Social With Print

The Omnichannel Generation – How Young People are Getting Social With Print

Has anyone checked their Screen Time report on their phone lately? I was deeply shamed by my iPhone this week. I’d like to say it was all long-form journalism and educational podcasts, but to be honest, too much of it is pointless scrolling through social media thanks...
Color Management: The Intersection of Technology and Intent

Color Management: The Intersection of Technology and Intent

The Printerverse at Print 18 was a resounding success. Our panels, interviews and events were attended by almost 2000 print pros, with a few hundred more watching from home around the planet via YouTube and Facebook. More than 6000 minutes of programming was watched...
3 Takeaways from HOW Design Live to Help You Connect with Print Customers

3 Takeaways from HOW Design Live to Help You Connect with Print Customers

Last week I attended my first HOW Design Live thanks to the fine folks at The Association for Print Technologies (APTech) who helped me secure a press pass. Attending a HOW event has been a dream of mine since my advertising days. HOW magazine was (and I assume still...
Print 17 and Label Expo Europe Provide Industry a Clear Path for Print Business Success

Print 17 and Label Expo Europe Provide Industry a Clear Path for Print Business Success

Fall tradeshow season is in full swing in the Northern Hemisphere. This post is about two that I attended so far, and why I believe they should matter to you. PRINT 17 aka GRAPH EXPO in Chicago To start, I have it on good authority that the organizers of Print/Graph...
How Many Printers Does It Take to Print a Light Bulb?

How Many Printers Does It Take to Print a Light Bulb?

Q: How many Printers does it take to print a light bulb? A: You don’t know, you don’t print light bulbs… right? Because anyone can print a light bulb. You don’t want to be in the light bulb business. If you are, then you compete with everyone – including...

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