Industry responding to Unisource Print Council challenge
Within the first month of Unisource’s $100,000 Challenge Grant to The Print Council (see http://americanprinter.com/paper-ink/news/unisource-partners-with-print-council-0723), six companies have signed up and joined together to promote the power of print. They are NewPage, Hewlett Packard, Neenah Paper, PrintingforLess.com, MSP Digital Marketing LLC, CRW Graphics, PennLitho, Dome Printing and HBP Inc. Ben Cooper, executive director, The Print […]
1/1: Interview with Jill DiNicolantonio, eBusiness Development & Internet Marketing Manager at Millcraft Paper
Hi Jill and thank you for taking the time to answer a few questions. Im especially honored to interview you since you were the person who started my blogging career by asking me to submit an article for the Millcraft Paper Blog. So it’s your fault that you have now become my subject! With that being said… […]
How does effective print impact consumer purchases?
How does effective print impact consumer purchases? To answer this question, Appleton Coated commissioned a proprietary research study of more than 1,000 high-end, high-minded consumers. The company shares its findings in a new publication, appropriately-titled, “ROI.” Beyond a positive Return On Investment, “ROI” reveals five new I’s in ROI: Inspiration, Impact, Interaction, Involvement and Integration. […]
Letter to President on Chinese Subsidies
Appleton Coated LLC, NewPage Corporation and Sappi Fine Paper North America applauded the efforts of more than 100 members of Congress who wrote to President Obama asking for action on Chinese subsidies to their paper producers. The letter to the President urges that he “carefully examine the practices employed by the Chinese government to provide […]
1/1: Interview with D. Eadward Tree, Chief Arborist at Dead Tree Edition
Mr. Tree… Thank you for talking the time to answer a few questions. Im excited to see if I will be able to remove a few layers of bark and reveal the man behind the tree… DC: So, this is what we know. You allegedly live in Hawaii. By day, you hold a “regular” job in publishing, and […]
Millcraft Paper Company: Designers – Meet Your Type
This one’s for all our design friends out there. While, we love paper here at Millcraft, we so appreciate all the elements of beautiful design – and that includes typography. Now, we know out strengths – and typography is not one of them. Luckily the Font Shop has just introduced a great new tool called […]
4 Reasons to Expand Your Business to Brazil
Why should you do business in Brazil? I can give you 200 million reasons. That’s the number of consumers your small business can reach in this South American country — more than five times as many as live in the state of California. But sheer scale and size aren’t the only reasons to consider this […]
Printers claim paper supply shortages
Printers have reported a paper shortage across several sectors of the market, with many not able to get hold of some grades for six to eight weeks. Simon Beard, sales director at Victoria Litho, confirmed that the company had had problems ordering bespoke paper. He said: “It is difficult to get hold of some paper […]
Neenah Paper Design Contest – Striking Every Time
It’s time to take a closer look at ESSE® and OXFORD® Premium Papers from Neenah Paper (NYSE: NP). The new “Striking Every Time” promotion contains eight unique clock faces and a great contest to inspire designers to create their own one-of-a-kind clock face. The interchangeable clock faces that come with the promotion showcase a range […]
A Glossary of Recycled Rhetoric
With all the various claims among paper manufacturers regarding the sustainability of their products, it’s hard to know what’s really going on. Doc wasn’t sure what the definition was for “flotation deinking” or “mill broke,” at least not until now. Thanks to a good basic glossary at What They Think, I’m now a lot better […]
Neenah Paper is the Newest Member of The Print Council
Neenah Paper has announced that it is the newest member of The Print Council, a voluntary business development alliance dedicated to promoting the greater use of print media. As a member, Neenah Paper will work with other paper and graphic arts industry leaders in helping develop, maintain and expand the market for printed materials. In addition, […]
Print Grows Trees
In a world bombarded by electronic images and media, many forget the value of print to our society. It contributes in economic, social and environmental ways that have not been clearly represented to the public. ’Print Grows Trees’ concentrates on the environmental, because the misconception that if we stop using print we’ll save trees, has […]
