GPA Takes Substrates To New Heights At GRAPH EXPO 2014
Information provided by Lisa Lukonen Marketing Manager, GPA Specialty Substrate Solutions GRAPH EXPO 14 in Chicago was a successful show! GPA experienced high levels of booth traffic from new contacts, current customers, and graphic designers, among others from the industry interested in GPA’s offerings. GPA saw a 58% increase in booth traffic from the last GRAPH […]
Captain SustainaBill Wants to Help You On International Print Day!
Greetings Citizens of the Printerverse! International Print Day is finally upon us and Wednesday October 8th is going to be an EPIC day of open knowledge sharing through social media around the world! To help get you started, I created the message below for you to download and attach in your email signature and share with your […]
#PaperFundamentals: Four Amazing Reasons to Attend NPTA’s Paper School At #GRAPHEXPO
by Ande Leslie From beautifully crafted invitations and hand-written notes on luxurious paper, to complex printed pieces using specialty inks and finishes, paper continues to provide a distinctive way to reach prospective and current customers. Learn everything you need to know about #paperfundamentals at Paper School, hosted by NPTA, the National Paper Trade Association, […]
NPTA Paper School Returns to #GraphExpo
After a successful inaugural event last September, NPTA Paper School will return again this fall. The educational event will be held Sept. 30, 2014 in conjunction with Graph Expo at McCormick Place in Chicago. NPTA Paper School is a half-day program that teaches the most important topics in paper and provides attendees with a strong foundation of […]
1/1 Interview With Trish Witkowski, Chief Folding Fanatic At FoldFactory.com
Trish Witkowski is one of those people who can command a room, or a video frame, simply by stepping into it. She is authentic, informative, and always printspirational! Her legendary Fold of The Week videos have given her well-deserved print industry celebrity status, and she is the only person I know that could make a barrel […]
A Super Idea To Save The Reputation Of Print And Paper
For many years the industry has provided a wealth of research, information and resources to address the perception surrounding the sustainability of print and paper. And while these organizations have done an amazing job educating us and helping us have intelligent conversations on the topic, for the most part we have collectively fallen short reaching […]
A Few Quick Tips For Choosing The Best Paper For Your Printing
At the end of the day, all of the meticulous file creation and prepress preparation we undergo during a project wont matter unless you have factored in BOTH the press, and the paper you are printing on. The presses are a much bigger and technical story, so let’s talk about the paper! Without a doubt, paper is part […]
JWT Brazil Shares Some Secrets Behind The BBQ Bible
Recently I shared a story about the BBQ Bible created by JWT Brazil. I did a little digging and reached out to the Creative department in San Paulo with a few questions – and shortly after received a reply from Maria Eugenia Humberg, Communication & Marketing Director. I did ask if we would be able to get […]
May 12-18th Is Children's Book Week
I must admit I’ve never been much of a reader. I grew up sitting in front of a TV when I wasn’t outside playing manhunt, stickball, stoop-ball, and drinking water from the garden hose! Saturday mornings were all about cartoons and shows like Land of the Lost, Sigmund and the Sea Monsters, HR Pufnstuf <–ok […]
Drinkable Book Provides Filtration Through Its Pages
Although this book is great example of re-thinking print, I don’t want the true subject matter to get lost and please be warned the video shows some pretty horrific potability situations. To learn about WaterisLife and help with their mission visit here. With that being said, it is a magical thing when a book can save lives. […]
This Barbecue Book Literally Helps You Cook (and clean and sharpen your knife and more)
Brazil is KILLING IT with amazingly creative print news this week! This gem was passed along by Mr. Tree of Dead Tree Edition (who writes one hell of a blog that you should check out – especially if you deal with the post office!) from ADWEEK. This is so creative I don’t know where to begin. With the strategy being that […]
New Print Ad Can Keep Track Of Kids At The Beach With App
When I shared my CMYK Manifesto to Re-Think Print in 2014, this is what I was talking about – x1000! Nivea’s “Protection Ad” created by FCB San Paulo contains a detachable bracelet to put on a child… download an app, synch it to the bracelet and ‘viola beach lo-jack! Parents can decide how far junior can wander […]
