Why You Should Be At GRAPH EXPO 14 This September

by Jonathan McGrew, edp Preparing for this year’s GRAPH EXPO got me thinking; in recent years trade shows have been challenged to grow—or at the very least stay the same size. Many shows have suffered the ill fate of declining attendance or, worse yet, shutting down completely. Shows like GRAPH EXPO and their management have […]

#UKvUSA Five Reasons Why Print Buyers Should Attend Industry Trade Shows

Welcome to round four of my blogging duel with Matthew Parker. TEAM USA is claiming victory for the last THREE rounds based upon your feedback – that’s a 3-0 record!!! TEAM UK is a formidable and knowledgeable opponent, and if he rallies support from his ginourmous fan base I will be singing a new tune (or buying him cake!) […]

A23D: A 3D-Printed Letterpress Font … MOVIE!

This is a pretty fabulous juxtaposition of future, meeting past, to create present. This short film is billed as “The story of the birth of the worlds first uniquely designed, 3D printed Letterpress font.” While there aren’t any major plot twists, the movie will still deliver typographic nirvana and 3D print wow factor, with a nice bit of letterpress history. It […]

#PaperFundamentals: Four Amazing Reasons to Attend NPTA’s Paper School At #GRAPHEXPO

  by Ande Leslie From beautifully crafted invitations and hand-written notes on luxurious paper, to complex printed pieces using specialty inks and finishes, paper continues to provide a distinctive way to reach prospective and current customers. Learn everything you need to know about #paperfundamentals at Paper School, hosted by NPTA, the National Paper Trade Association, […]

How to Reinvent Yourself and Find New Markets in the Digital Age

By Jeff Lewis Early in my career, I had a job in Manhattan. Living in the suburbs of New York City, I had the same routine every day: drive to the train station, take the train to another train, take that train to mid-town. I’d work an 8-hour day and then do the reverse commute. […]

Print To Trend The Planet Through Social Media And #IPD14!

Hear Ye, Hear Ye, Hear Ye… the official countdown to International Print Day has begun and it’s time to start getting prepared! Here is a recap before we move on… The concept: On October 8, 2014, the global on-line print community will join forces and share information about print and integrated marketing through social media, […]

ASK ROCK: Picking The Right Legal Help When Selling Your Business

Dear Rock, My parents have relied on the legal guidance of a local attorney with their printing business. However, now that they’re considering selling the business, I’m worried that the lawyer won’t be able to handle the transaction. Any advice on how to proceed? ~Concerned in Connecticut Hey Concerned, It’s very difficult for a business […]

Yo! A Piece Of Paper Is NOT A Screen!

by Chloe Mahendra-Fuji, Print Diva It happened again today. I opened an InDesign file from a reputable agency and it’s wrong! The brief was that the creative had to include a dozen images, some graphic elements, three type faces and meet the content brief for an eight-page brochure. It wasn’t a big job. There was […]

The Social Media Change Agent And Customer Experience

by Chris Echevarria Over the past few weeks almost everyone I’ve spoken to has made mention about the horrible customer experience example involving a cable company and a dissatisfied customer wishing to discontinue his service. While there are many folks who have had similar experiences with this particular company, myself included, there’s a new weapon in […]

I Speak Print, Yes I Do! I Speak Print, How About You?

By Jonathan McGrew, edp In many ways Print still makes the world go round; if you consider all of the things we print today it is easy to see that it has its place and opportunities—even if the prediction of printing’s demise has been foretold for well over a decade. So I pose the challenge: […]